DISH, an EchoStar Company
From TV to 5G, we’re reimagining the future of connectivity. Ready to join the connectivity revolution?
Englewood, CO

Senior Paid Search Marketing Lead

Sorry, this job was removed at 11:01 p.m. (MST) on Tuesday, April 11, 2023
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Employer Provided Salary: $76,000-$115,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.

Department Summary
Part art. Part science. All passion. Our marketing and advertising teams bring a unique blend of skills to tell the DISH story with invention. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive our own breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication.
DISH Marketing is at the center of telling our story of innovation to the consumer. We offer significant career growth and skill development opportunities across the DISH family of brands including: DISH Network, SlingTV, OnTech Smart Home Services, as well as our future wireless endeavors. As a member of the Digital Marketing team you will be responsible for learning about these brands, developing and executing marketing plans, collaborating with other teams across the company and working with internal and external creative agencies and vendors.
Job Duties and Responsibilities
Our Digital Marketing organization pushes itself every day to be a world-class, innovative, data-driven team that develops, maintains and maximizes our relationships with key internal constituents and digital vendor partners to drive business growth. To be successful, you will need strong analytical skills, a passion for digital marketing, and a drive to deliver creative and innovative solutions that allow us to win in the marketplace.
What You Will Be Doing:
We are seeking a manager of our Paid Search team to support our marketing department and broader customer acquisition strategy. The successful candidate will manage a team of marketers, one or more digital agencies, and work cross-functionally with a variety of technology partners (including Google & Microsoft) to ensure DISH's brands meet their respective goals. You will be working cross-departmentally to glean in-depth product knowledge, develop strategies, and derive crucial insights from campaign performance. In this role, you will be:

  • Managing a team of employees responsible for paid search strategy and execution across several of DISH's brands.
  • Understanding and working with technology partners like Google and Microsoft to organize bidding structures while leveraging platform automation.
  • Providing subject matter expertise in business strategy and planning related to digital marketing.
  • Making hiring decisions, optimizing team structure, and working to ensure you create a positive, motivated atmosphere for your team.
  • Defining and managing projects to improve the effectiveness and growth of paid search programs.
  • Coordinating with team members to execute bid management, campaign launches, and account changes.
  • Liaising with the Sales and Brand organizations to develop processes to understand partner needs, consolidate improvement/requests, analyze results, and deliver strategic recommendations.
  • Working closely with the enterprise site team to design landing pages that optimize both conversions and search engine relevance/quality scores.


Skills, Experience and Requirements

  • Bachelor's degree in Marketing, Business, or related field, and a minimum of 5 years experience in paid search; or equivalent combination of education and experience.
  • A minimum of 2 years experience in managing direct reports.
  • Demonstrated ability to synthesize, prioritize and drive results with a high sense of urgency.
  • An ability to think creatively, strategically and quickly.
  • Strong interpersonal skills that encourage team partnership, promote enthusiasm and foster strategic thinking.
  • Thrive in a fast-paced and ever-changing environment with a high capacity to multitask and handle tight deadlines on a daily basis.
  • Proven experience in working directly with senior leadership teams with excellent attention to detail, creativity, motivation and communication skills.
  • Previous experience with Google Ads and Microsoft Ads required.
  • Google Search Ads 360 and Google/Microsoft Editor experience a strong plus.


#LI-CS6 #DICE
Salary Range
Compensation: $87,500.00/Year - $125,000.00/Year
Compensation and Benefits
We also offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.

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What are DISH, an EchoStar Company Perks + Benefits

DISH, an EchoStar Company Benefits Overview

DISH offers competitive, comprehensive benefits for our team members. From our generous PTO policy and healthcare offerings to profit-sharing, 401(K) matching and employee stock purchase options, we're committed to fulfilling our greatest benefit of all: opportunity. With perks like tuition reimbursement programs, hiring practices that promote diversity, employee referral program bonuses, plus great discounts for our products and services, DISH is dedicated to providing an inclusive, balanced work experience for all.

Culture
Volunteer in local community
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
We actively seek out talent from underrepresented groups, maintain pay transparency on all job descriptions and foster an inclusive environment where innovation thrives.
Diversity recruitment program
In 2023, 31% of our technology hires were women, well surpassing the national average. This figure is just one example of our broader commitment across the organization.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Financial & Retirement
401(K)
401(K) matching
Employee stock purchase plan
Child Care & Parental Leave Benefits
Family medical leave
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid holidays
Office Perks
Company-sponsored happy hours
Onsite office parking
Relocation assistance
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Customized development tracks

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