Location3
The preferred digital partner for the world's leading franchises.
Denver, CO
Remote

Digital Media Buyer at Location3

| Greater Denver Area | Remote
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*This is a remote position, but we are currently only able to hire within the U.S.

About Us

Creative Thinkers, Data Geeks & Digital Experts – Location3 is a digital marketing agency that delivers enterprise-level strategy with local market activation. Founded in 1999 and located in the heart of Denver, Location3 has a staff of 55+ full-time employees who develop and execute digital marketing strategies for global, national and local brands. More than half of Location3’s client base has worked with the agency for at least three years, as Location3 improves the digital performance of every client partners in industries such as Travel & Hospitality, Education, Healthcare, Restaurants, Retail, Financial Services, Telecomm, Franchise Systems and more.

Why Us?

Location3 is looking for passionate people who want to work with a performance-driven company. As a Google Premier Partner and Preferred Facebook Marketing Partner, we emphasize working hard to bring our clients the results they seek and celebrating those wins together in a positive and fun work environment. We believe collaboration is key to driving outcomes, and our open office environment contributes to that goal. We also believe that bonding is equally important, and our company golf day, ski day, and monthly town hall happy hours work to create synergy among colleagues and teams. On top of working and playing hard together, we also offer a very competitive benefits package, complete with medical, dental, vision, 401K and a deeply discounted gym membership.

Position Summary

Location3 is searching for a Digital Media Buyer to join our Paid Media team. The ideal candidate will have knowledge of how to set up and continually optimize digital media campaigns using key performance indicators as well as review campaign performance for vendor managed service buys. The Digital Media Buyer will possess an understanding of how paid media tactics align with client objectives across branding and direct response initiatives. The Digital Media Buyer will work closely with the Paid Media Strategist for the execution and success of media campaigns for assigned clients. In addition, they will teach, guide and assist other Media Buyers to improve campaign performance as needed.
Expected Salary Range - $55,000 to $70,000 annually depending on experience.

Essential Functions

Campaign Management

  • Set up, optimize, and manage digital media buys as well as other projects using key performance indicators to drive business results and performance
  • Monitor campaign performance of digital video, display, connected TV, digital audio, and native campaigns running with vendor managed services through third party platforms
  • Oversee flawless execution with direct campaign management using self-serve platforms, including Google Ads for display and video
  • Create audience profiles and implement variety of targeting tactics for prospecting efforts
  • Develop sophisticated remarketing plans for acquisition and retention campaigns
  • Multitask and work autonomously on assigned client projects to meet all deadlines
  • Manage client approvals, campaign budgets, pacing, and inventory optimizations
  • Maintain media flowcharts and campaign budget changes
  • Oversee vendor billing reconciliation

Reporting & Communication

  • Develop and communicate campaign performance against client business objectives and KPIs, both written and verbally
  • Understand and convert campaign performance optimizations into digestible insights
  • Critically analyze and process data to develop key insights and address implications based on data
  • Present client facing communications to stakeholders using a storytelling reporting format

Requirements:

  • 3-5 years of hands-on campaign management and optimization experience in digital media buying, preferably within an integrated, digital communications environment at an agency or brand
  • Experience to include:
  • o Buying multiple media types, including display, CTV, digital video, digital audio, native
  • o Google Ads platform knowledge for display and video buying
  • o Third party ad server setup, monitoring brand safety and viewability verification, and cross-channel attribution analysis
  • o Analysis of large sets of data
  • o Audience creation, segmentation, and targeting tactics
  • Programmatic buying experience a plus
  • Solid interpersonal and teamwork abilities – collaboration is a critical requirement
  • Exceptional attention to detail
  • Strong analytical abilities, including drawing insights from client or media reported trends
  • Ability to uncover and resolve issues, escalating to Director when appropriate
  • Excellent verbal & written communication skills
  • Ability to work under pressure and meet deadlines
  • Independent, passionate, and active problem solver
  • Possess self-motivation and initiative to successfully perform all tasks
  • Ability to handle multiple projects at once and to manage shifting priorities on day-to-day workload
  • Ability to balance long-term thinking with short-term results


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      Where we are

      We are located in the heart of Denver on the 16th Street Mall with various restaurants, bars, light rail stations and bus stops nearby.

      Technology we use

      • Engineering
        • .NETLanguages
        • C#Languages
        • JavascriptLanguages
        • PythonLanguages
        • SqlLanguages
        • jQueryLibraries
        • AngularJSFrameworks
        • ASP.NETFrameworks
        • Data BricksFrameworks
        • Microsoft SQL ServerDatabases
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      What are Location3 Perks + Benefits

      Location3 Benefits Overview

      Location3 offers competitive perks. From a relaxed office environment with a stocked fridge, beer and wine kegs, and coffee bar, to the work from home and unlimited PTO policy, we strive to make our employees comfortable and happy in their work.

      Culture
      Volunteer in local community
      Location3 participates in local volunteer activities for numerous local organizations, including Food For Thought Denver, Denver Children's Advocacy Center, Denver Human Services, and Warren Village.
      Friends outside of work
      Eat lunch together
      Team owned deliverables
      Team based strategic planning
      Group brainstorming sessions
      Open office floor plan
      Diversity
      Diversity Employee Resource Groups
      Hiring Practices that Promote Diversity
      Health Insurance & Wellness Benefits
      Flexible Spending Account (FSA)
      Dental Benefits
      Vision Benefits
      Health Insurance Benefits
      Life Insurance
      Wellness Programs
      Location3 values personal wellness, which is why we offer a wellness reimbursement each month that employees can use towards a wide selection of resources to help them improve their health.
      Retirement & Stock Options Benefits
      401(K)
      Location3's 401(k) retirement plan offers a broad selection of stocks, bonds and international index funds to choose from.
      401(K) Matching
      Performance Bonus
      Child Care & Parental Leave Benefits
      Generous Parental Leave
      Flexible Work Schedule
      Remote Work Program
      Vacation & Time Off Benefits
      Unlimited Vacation Policy
      Generous PTO
      Paid Holidays
      Paid Sick Days
      Perks & Discounts
      Beer on Tap
      Casual Dress
      Commuter Benefits
      Company Outings
      Stocked Kitchen
      Happy Hours
      Fitness Subsidies
      Professional Development Benefits
      Job Training & Conferences
      Tuition Reimbursement
      Diversity Program
      Lunch and learns
      Cross functional training encouraged
      Promote from within
      Mentorship program
      Continuing Education stipend
      Time allotted for learning
      Online course subscriptions available
      Customized development tracks

      Additional Perks + Benefits

      In addition to the perks and benefits listed here, Location3 makes an effort to host fun events and team-building activities, including a ski day at A-Basin, team golf day, and company social hours. Now that we have shifted to remote work, we have also implemented a schedule where all employees take every-other-Friday off!

      An Insider's view of Location3

      What’s the vibe like in the office?

      The key ingredient that makes L3 such a special place is the people that fill the office- employees that sincerely care about their colleagues' personal and professional growth. These strong interpersonal relationships establish trust within our team, inspiring each individual to not only work harder but continue to support the people around them.

      Sam

      Associate Account Manager

      What does your typical day look like?

      My day typically includes the implementation of outreach efforts to encourage sign-ups for LOCALACT, L3’s digital marketing dashboard. I get to work with team members across all agency departments, so there is never a dull moment! With our open work environment, it’s easy to escape the workflow and unwind with casual conversation.

      Hilton

      Sr. Manager of Franchise Growth

      How has your career grown since starting at the company?

      Since my time at L3, I have noticed amazing self growth that fuels me with confidence and the eagerness to learn more. I began as an Acct. Manager for paid search and am now helping to manage the local team. This has been such an incredible opportunity. I am grateful to wake up and come to work with opportunities to continually learn more.

      Andrea

      Account Manager, Strategy & Execution

      What unique initiatives do you have that encourage innovation?

      Fostering innovation is one of Location3's core values. We cultivate an innovative culture by making education a priority. We promote the freedom to ask questions, to try new ideas, to fail and learn, and we make time for critical thinking. We celebrate innovations during our team and company meetings and reward innovators through career growth.

      Alex

      CEO

      How does the company support your career growth?

      Our agency continuously looks internally for employee expansion, promotion, and enhancement through education. Additional certification opportunities are routinely promoted and suggested for specific roles. Location3 understands that having the most up-to-date information and qualifications favors our career growth for any direction we could take.

      Armando

      Account Manager

      Jobs at Location3
      9

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      (Part-time) Franchise Marketing Sales Representative

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      The LOCALACT Franchise Marketing Sales Representative is primarily responsible for engaging in outreach to franchise location owners for select franchise systems who are partnered with Location3. This part-time role requires the ability to work independently, have excellent time management skills, and superb client-facing communications skills. The ideal candidate will have the ability to get off the ground relatively quickly and hit volume requirements for sales outreach efforts that are tracked within Zendesk CRM. You will be required to complete a training to understand the Location3 way, and the LOCALACT franchise marketing platform. 

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