Digital Marketing Specialist

| Greater Denver Area

Mersive is a rapidly growing software company in downtown Denver that offers an award-winning wireless collaboration product suite that is transforming how organizations work and learn. We’re seeking a Digital Marketing Specialist to join our fast-paced marketing team and help scale our digital marketing initiatives and processes in support of a growing portfolio of products and features. This person will report to the Director of Digital Marketing and will be responsible for managing and executing a range of digital marketing campaigns in the realm of SEO, advertising, website optimization and email marketing.

The role requires a confident worker who can learn quickly, work productively, and collaborate well within marketing and cross-functionally.

The successful candidate must have proven digital marketing experience, preferably in the technology space, and collaborative skills across a multi-dimensional organization.

Roles and responsibilities:

  • Assist in driving execution of marketing initiatives by working with agencies and in-house marketing team to manage deliverables, optimizations and results for each campaign
  • Assist senior marketing team members on different projects, from initial concepts to execution, including creative briefs, campaign setup, testing, trafficking and tagging for digital channels (digital advertising, SEO, email marketing)
  • Track, evaluate, and measure effectiveness and efficiency of key marketing programs, making recommendations for continuous improvements to achieve marketing goals.
  • Work seamlessly with other central teams including product, content, inside sales and others to identify key requirements and leverage assets that will assist in driving growth.
  • Pull key business tracking metrics and apply learnings and understandings for readouts monthly with senior management.
  • Assist with regular digital assessments of competitor’s digital assets and strategies

Required Qualifications:

  • Bachelor's degree in marketing or equivalent.
  • 2-4 years of digital marketing experience, with a focus in SEO, digital advertising and email marketing
  • High comfort with data and logic
  • High integrity and intellectual honesty
  • Detail-oriented, highly analytical and data- and results-driven approach
  • Proven discipline drive for results and ability to analyze campaign results and pull action-oriented recommendations.
  • Strong communication and interpersonal skills
  • Ability to work in a fast-paced environment
  • Ability to multi-task and run multiple campaigns through different phases of execution.
  • Proficiency in Excel and practical experience with various digital tools (Google Analytics, in app messaging tools, mobile marketing attribution, etc.)
  • B2B enterprise-level client experience a plus
  • Pass a thorough security background check

Mersive offers competitive compensation and benefits providing choice and flexibility for our employees. Our offerings include:

  • Comprehensive medical, dental and vision plans
  • Generous PTO plan
  • Company paid Life, AD&D, STD and LTD insurance
  • 401(k) retirement savings plan
  • Stocked kitchen with snacks and beverages
  • Collaborative, open and pet friendly work environment


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Location

Our company is in the trendy Rino area with plenty of bars and restaurants. Plus, the office is easy to get to since parking is provided!

What are Mersive Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
100% company paid
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Happy Hours
Parking
Pet Friendly
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