Mersive is a rapidly growing software company in downtown Denver that offers an award-winning wireless collaboration product suite that is transforming how organizations work and learn. We’re seeking a Digital Marketing Specialist to join our fast-paced marketing team and help scale our digital marketing initiatives and processes in support of a growing portfolio of products and features. This person will report to the Director of Digital Marketing and will be responsible for managing and executing a range of digital marketing campaigns in the realm of SEO, advertising, website optimization and email marketing.

The role requires a confident worker who can learn quickly, work productively, and collaborate well within marketing and cross-functionally.

The successful candidate must have proven digital marketing experience, preferably in the technology space, and collaborative skills across a multi-dimensional organization.

Roles and responsibilities:

• Assist in driving execution of marketing initiatives by working with agencies and in-house marketing team to manage deliverables, optimizations and results for each campaign
• Assist senior marketing team members on different projects, from initial concepts to execution, including creative briefs, campaign setup, testing, trafficking and tagging for digital channels (digital advertising, SEO, email marketing)
• Track, evaluate, and measure effectiveness and efficiency of key marketing programs, making recommendations for continuous improvements to achieve marketing goals.
• Work seamlessly with other central teams including product, content, inside sales and others to identify key requirements and leverage assets that will assist in driving growth.
• Pull key business tracking metrics and apply learnings and understandings for readouts monthly with senior management.
• Assist with regular digital assessments of competitor’s digital assets and strategies

Required Qualifications:

• Bachelor's degree in marketing or equivalent.
• 2-4 years of digital marketing experience, with a focus in SEO, digital advertising and email marketing
• High comfort with data and logic
• High integrity and intellectual honesty
• Detail-oriented, highly analytical and data- and results-driven approach
• Proven discipline drive for results and ability to analyze campaign results and pull action-oriented recommendations.
• Strong communication and interpersonal skills
• Ability to work in a fast-paced environment
• Ability to multi-task and run multiple campaigns through different phases of execution.
• Proficiency in Excel and practical experience with various digital tools (Google Analytics, in app messaging tools, mobile marketing attribution, etc.)
• B2B enterprise-level client experience a plus
• Pass a thorough security background check

Mersive offers competitive compensation and benefits providing choice and flexibility for our employees. Our offerings include:

• Comprehensive medical, dental and vision plans
• Generous PTO plan
• Company paid Life, AD&D, STD and LTD insurance
• 401(k) retirement savings plan
• Stocked kitchen with snacks and beverages
• Collaborative, open and pet friendly work environment