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Digital Marketing Manager

| Greater Boulder Area

Join us as we pursue our disruptive new vision to make machine data accessible, usable and valuable to everyone. We are a company filled with people who are passionate about our product and seek to deliver the best experience for our customers. At Splunk, we’re committed to our work, customers, having fun and most importantly to each other’s success. Does this sound like you? Learn more about Splunk careers and how you can become a part of our journey.


Are you a data driven marketer who understands full-funnel digital advertising and knows how to optimize for every stage of the customer journey? Do you have a passion for continuous improvement and optimization? Do you crave innovation, a past face, and meaningful work atmosphere? If so, we have the perfect position for you.

Splunk Boulder is looking for a hands-on digital marketer to help drive rapid expansion and optimization across all of our digital campaigns (paid search, paid social, display, sponsorships, retargeting, new channel launches, etc). You will play a key role in driving growth and revenue through global marketing programs.

This job will be based in Splunk’s Boulder location, focusing on the VictorOps product.


  • Be responsible for the global strategy and execution of Splunk Boulder's digital marketing campaigns.
  • Implement, monitor, and optimize campaign performance across Google, Bing, Facebook, LinkedIn, Twitter, GDN, etc.
  • Write and edit ad copy for search ads and promoted social posts alongside our content team.
  • Work with our website developers on unique landing page creation for campaigns.
  • Improve channel and campaign performance beyond CPC/CPA metrics, focused on pipeline and revenue generation.
  • Partner with other marketing teams to support integrated campaigns. and advise on the best use of digital tactics to support their objectives.
  • Cultivate a consistent testing processes across all areas of advertising including copy, creative, cadence, offer, audience, and landing pages.
  • Provide ad-hoc analysis in addition to monthly and quarterly reports reviewing key performance metrics.


  • Bachelor's degree or equivalent work experience
  • 5+ years of digital marketing experience including at least 3 years of paid search and 2 years of paid social experience, preferably in a B2B organization.
  • Highly experienced, hands-on user of search platforms (AdWords/Bing) and social media advertising (LinkedIn, Facebook, Twitter).
  • Deep understanding of search engine bidding strategies and implementation.
  • Experience handling a large advertising budget and reporting on the effectiveness of spend.
  • Familiar with marketing automation systems, customer segmentation, and personalization strategies.
  • Past experience implementing and evaluating A/B and multivariate experiments.
  • Strong analytical and quantitative skills, with an understanding of digital marketing analytics and revenue attribution.
  • Able to quickly identify and analyze opportunities and problems and initiate rapid and accurate responses.
  • Familiarity leaning on data visualization platforms such as Periscope or Tableau.

We value diversity at our company. You will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which you are applying.

For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Thank you for your interest in Splunk!

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages


We're centrally located in downtown Boulder, near local coffee shops, restaurants, and hiking trails.

What are VictorOps Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Our FSA programs provide employees the ability to set aside pre-tax dollars to pay for health care and dependent care costs.
Dental Benefits
Vision Benefits
Health Insurance Benefits
All regular, full-time employees have access to medical, dental and vision insurance plans. We offer a variety of plan options so you can choose the plans that best meet your and your family's needs.
Life Insurance
Life and Accidental Death & Dismemberment coverage is fully sponsored to protect you and your loved ones.
Pet Insurance
We offer a 5% discount on certain insurance plans for your furry loved ones.
Retirement & Stock Options Benefits
All regular employees are eligible to participate in our 401(k) plan, currently offered through TransAmerica.
401(K) Matching
Company Equity
Our equity awards give eligible employees the opportunity to own a piece of the company.
Employee Stock Purchase Plan
Our employee stock purchase plan allows you to invest in the company. Eligible employees can purchase stocks at a discounted price using their accumulated payroll.
Performance Bonus
We understand the importance of attracting and retaining the best talent, and therefore offer competitive incentive compensation programs for both our non-sales and sales employees.
Child Care & Parental Leave Benefits
Generous Parental Leave
We support you and your loved ones through life's various stages - we offer competitive maternity, paternity and adoption leave programs.
Remote Work Program
Employees are provided with the flexibility and tools needed to be the most effective at getting their jobs done, including remote access, collaboration tools and casual dress.
Vacation & Time Off Benefits
Generous PTO
15 paid vacation days: Work/life balance is important to us. We all need time away from work to recharge, travel, take care of ourselves, and spend time with family and friends.
Paid Volunteer Time
We value giving back to the communities we live & work in just as much as we value the products we create. We offer three (3) paid volunteer days to all regular employees.
Paid Holidays
16 paid company holidays: Work/life balance is important to us. We all need time away from work to recharge, travel, take care of ourselves, and spend time with family and friends.
Paid Sick Days
10 days of sick time: Work/life balance is important to us. We all need time away from work to recharge, travel, take care of ourselves, and spend time with family and friends.
Perks & Discounts
Beer on Tap
Casual Dress
Stocked Kitchen
We offer an array of snacks, drinks, prepared foods & catered meals on certain days of the week.
Some Meals Provided
Fitness Subsidies
We offer discounted gym memberships across the US.
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
We encourage our full-time employees to attend job-related courses to build their skills and take charge of their career.