Digital Analyst, Denver
Digital Analyst – Brilliant Earth, Denver
Brilliant Earth is one of the fastest growing ecommerce jewelers in the world, and the leader in ethical origin fine jewelry. Founded in 2005, we have been featured in Newsweek, Glamour, the Today Show, and Martha Stewart among many other media outlets. We are a team of dedicated individuals with a common goal of creating a more sustainable, transparent, and compassionate jewelry industry.
We are searching for bright and passionate people who are excited to make an impact from day one and grow with the company to take on greater responsibility over time. We are collaborative, hard-working team players that welcome challenges and rise to any occasion. Our open workspace in the heart of Cherry Creek encourages conversation and collaboration. From cross-departmental meetings to frequent happy hours, Brilliant Earth team members bring a top notch attitude and a willingness to help each other grow. For more insight into our work environment and culture, and to hear from our employees, check out our profile on the Muse!
Everyone at Brilliant Earth has a voice – we want to hear yours! If you are interested in growing with Brilliant Earth, send us a resume and cover letter letting us know why you are interested in joining our mission and our team. Please include a sentence about your favorite shape of diamond.
Position Overview:
We are seeking a bright, motivated Digital Analyst to join our Marketing department. As a Digital Analyst, you will be dedicated to improving our e-commerce website performance, by providing data-driven insights to optimize site performance and the customer experience. This cross-collaborative role is crucial to Brilliant Earth’s success in cultivating a joyful, luxurious e-commerce consumer brand.
What you’ll do:
- Report on overall Website health, including e-commerce key metrics and automated dashboards.
- Provide data-driven insights to increase overall site conversion, improve performance and customer experience.
- Identify growth opportunities by analyzing user behavior (and data), navigation patterns, page performance and conversion funnels.
- Communicate to peers and executive leadership opportunities for site improvements and changes.
- Play a leadership role in site A/B testing strategy, execution and analysis.
- Drive or assist analysis for other marketing channels including email, social, SEO, offline and others as needed.
- Manage strategic direction & execute site analytics platform, including enhanced functionality and tagging. Partner with Development to ensure accuracy and quality, including driving QA processes.
- Stay mindful not only of new developments/strategies in analytics, but also on competitor and industry trends.
- Partner cross functionally with peers to analyze store performance, finance, merchandise and planning as well as logistics to ensure learnings are applied to the area of largest impact.
- Educate teams in web analytics (as needed by team/s).
You’re a great fit if you have:
- 3-5 years of relevant web analytics experience
- Strong quantitative and analytical skills
- Expert knowledge of Google Analytics (Domo experience a strong plus).
- Ability to communicate complex concepts to a variety of audiences
- Problem solving mindset with experience diagnosing, reporting, tracking and resolving data quality issues
- Strong data interpretation skills, ability to transform data into actionable insights.
- Ability to think critically and adapt quickly in a fast-paced, professional office environment
- Knowledge of digital marketing initiatives is preferred (Email, Paid Search, SEO, Affiliates, Display).
- Basic familiarity with HTML, CSS and Javascript are a plus.
- Interest in socially and environmentally responsible organizations and products
Brilliant Earth offers a competitive benefits package. As a full-time Brilliant Earth employee, you can choose to enroll in medical, dental and vision insurance plans, 401k plan, and commuter benefits. We offer maternity and paternity leave, an open PTO policy, and an employee discount on our products.
Brilliant Earth is committed to the principles of Equal Employment. We are committed to complying with all Federal, State and local laws providing Equal Employment Opportunities, and all other employment laws and regulations. It is our intent to maintain a work environment and hiring process which is free of harassment or discrimination because of sex, race, religion, color, national origin, physical or mental disability, genetic information, marital status, age, sexual orientation, gender identity, military service, veteran status, or any other status protected by Federal, State or local laws.