Demand Marketing Manager

| Greater Denver Area
To apply, please send your latest resume to [email protected] If we determine there to be a good fit between your background and the needs of the role, we will reach out to schedule an initial discussion. Thank you.
Apply now

Demand Marketing Manager, Matillion

Are you bright, driven and excited by opportunity? Are you a proven demand marketer capable of building lead gen programs that deliver quality opportunities for sales? Are you someone who has successfully translated the art of digital demand into a metrics-driven science? We are looking for someone just like you!

Who We Are

Matillion is a fast-growing data transformation company founded in 2011 with offices in Denver, New York, Seattle, and Manchester (UK). Matillion ETL, our flagship product, was launched over 2 years ago and is in use by 500+ businesses all over the world including GE, Siemens, and Citrix. It is also the most highly rated app on the AWS Marketplace with a rating of 5 out of 5 stars - no small accomplishment.

The Role

The Matillion Marketing team is looking for an experienced Demand Marketing Manager to build, operate, and continually optimize our digital demand generation efforts to help achieve our company revenue growth goals. You will work with our Director of Demand Marketing and collaborate with product marketers and others to design and execute digital marketing campaigns that drive results that matter. You will have the opportunity to align our digital marketing and automation efforts with growth goals and play an integral role in helping build our sales pipeline through effective lead generation and prospect engagement programs.

The ideal candidate is both analytical and creative with experience across relevant channels and a proven ability to drive revenue through marketing activities aligned to the buyer’s journey. This role requires a strong combination of strategy and tactical execution.

This role reports directly to the Director of Demand Marketing, and is located in our Denver, CO office. This role includes an estimated ~20% travel.

Responsibilities and Qualifications

  • Participate within and contribute to our culture of results-orientation, quality, and culture that people love to work within
  • Own the creation, implementation, and continual improvement of digital marketing campaigns that converts our target prospect audience to well-qualified sales opportunities.
  • Institute and continually refine clear and accurate measurement of how demand generation efforts translate into revenue.
  • Manage 3rd parties involved in demand generation activities (e.g. agencies) to maximize output per budget spend
  • Plan and execute web, SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence in collaboration with the entire marketing team
  • Optimize the “marketing mix” and associated spend based on identified trends and insights
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to enhance web, landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end prospect experiences across multiple channels and touchpoints
  • Instrument conversion points and optimize user funnels
  • Collaborate with creative, advertising and other vendor partners

Basic Qualifications

  • Experienced demand marketer who has  a track record of exemplary focus on results, measurability, culture, and values. You’re the kind of demand marketer that has delivered results – while also being the kind of person that people prefer to work for.  
  • Proven ability to think and work strategically
  • Proven ability to quickly comprehend complex topics and simplify to create understanding for others
  • Demonstrated ability to build and maintain relationships with both sales and product teams
  • Experience in a fast-paced startup environment with a high degree of change
  • Bachelors Degree in Marketing, Computer Science, Electrical Engineering, or related field
  • 5+ years professional experience in demand marketing, product marketing, partner marketing, or product management

Preferred Qualifications

  • Experience working with or for AWS, Google, Microsoft or Snowflake.
  • Direct experience and certifications in at least one of the major marketing automation platforms (Hubspot, Pardot, Eloqua, Marketo, etc) and demonstrated ability to implement campaigns quickly
  • Pragmatic marketing certification a plus.
Read Full Job Description
To apply, please send your latest resume to [email protected] If we determine there to be a good fit between your background and the needs of the role, we will reach out to schedule an initial discussion. Thank you.
Apply now
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Location

Tabor Center, Floor 25, Denver, CO 80202

An Insider's view of Matillion

What’s the vibe like in the office?

The office is a great place where people are accountable and trusted to deliver against their roles: We don't micro manage. We recognise that no person, product or process is ever finished which means we are comfortable with change and welcome feedback and innovation.

Vicki

VP People Ops

What's the biggest problem your team is solving?

Making marketing - both digital and events - the scalable growth engine of the company. And we are seeing some solid wins and scaling results. We have a great story to tell, and are scaling our ability to tell it to more prospects across an increasing number of buyer personas.

Tom

VP, Marketing

What makes someone successful on your team?

Taking on personal ownership. We create clarity as to what 'hills' need to be taken, and it's up to the person to take ownership of creating the strategy (and getting us aligned), driving the execution, and measuring the results. End to end ownership is highly empowering and highly motivating.

Tom

VP. Marketing

How do you empower your team to be more creative?

Within Marketing, we operate as organizationally 'flat' as possible - everyone knows their remit, knows where they need to make an impact - and owns both the strategy and results of their remit. This creates the ability for the team to be flexible in their thinking, and empowered to take risks.

Tom

VP, Marketing

How do you empower your team to be more creative?

We had a super all hands event in Manchester, UK where all Matillioners were invited. Apart from having fun we also managed a business issue brainstorm where we all worked cross functionally on challenges in our business and how we could solve them together. These have been shared with the CEO to look at where we can implement some of these ideas.

Vicki

VP People Ops

What are Matillion Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Stocked Kitchen
Parking
Professional Development Benefits
Job Training & Conferences
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To apply, please send your latest resume to [email protected] If we determine there to be a good fit between your background and the needs of the role, we will reach out to schedule an initial discussion. Thank you.
Apply now
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