Demand Generation Specialist

| Greater Denver Area

Who are we?

 

At Marketo, an Adobe Company, we are creating the world’s leading engagement platform that empowers marketers to deliver the authentic experiences customers desire at scale. Our team is fueled with a passion for innovation, growth, and a relentless commitment to making the Marketer successful. We hire dynamic, passionate, and innovative individuals who thrive in fast paced environments.

 

What will you do?


We’re increasing our investment in Account-Based Marketing and looking for someone to drive ABM programs and campaigns. In this role, you will:

  • Help find gaps in our marketing to better serve future customers, by partnering with marketing operations, demand generation, and the rest of the ABM team for new business insights.

  • Build Marketo-based 1:many and 1:few ABM programs that deliver on pipeline requirements.

  • Constantly measure and improve upon program performance success in an agile fashion, utilizing reporting from Marketo and Bizible.

  • Be the team expert and largest user of our internal instance of Marketo to deliver messages to our existing database. This includes batch emails, contact nurturing, building webinar programs, landing pages, and more.

  • Partner with marketing operations to ensure all systems operating as expected, including lead routing, list population, etc.

Is this you?

  • Bachelor’s degree or equivalent experience required

  • Minimum of 2 years of experience in demand generation or ABM role

  • Minimum of 1 years of experience in Marketo and/or Marketo Certified Associate 

  • Experience with Bizible a plus, but not required

  • Passionate about improvement 

  • Comfortable operating in an agile environment

  • Strong communicator with desire to work across distributed teams in a collaborative fashion

  • Self-motivated and committed to the team’s success

At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • HTML5Languages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • HBaseDatabases
    • MySQLDatabases
    • HadoopDatabases
    • IllustratorDesign
    • InVisionDesign
    • SketchDesign
    • JIRAManagement
    • SmartsheetManagement
    • DrupalCMS
    • WordpressCMS
    • SalesforceCRM
    • MarketoCRM
    • MarketoLead Gen

Location

Our new office is in the Denver City Center near plenty of shops and restaurants. We also have amazing views of the Rocky Mountains from our windows.

What are Adobe Perks + Benefits

Adobe Benefits Overview

Health and Wellness
In addition to offering a comprehensive benefits package, supporting healthy and active lifestyles is really important to us. We offer onsite group exercise and gym facilities, reimbursement for your personal gym membership, involvement in team sports leagues, and we stock our kitchens with healthy snacks.

Time for Yourself
We realize that there’s more to your life than your work, and we want to support your success and happiness in all areas. Because of this, we offer generous time off for all new parents and for employees that need to aid family members. And, those that stay within the Marketo family can take advantage of our sabbatical program.

Learning and Development
We want to see you excel in your career, and we provide tools to help you continue to grow. We offer leadership and management training, tuition reimbursement, career development and coaching, and employee affinity groups so you can connect with like-minded peers.

Giving Back
We believe that it’s our duty to make a positive impact on our communities. Marketo Give Back is a program that enables our employees to get involved with, and give back to, the organizations that matter to them. We offer unique volunteer opportunities, paid time off to volunteer, and match employee donations.

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Sabbatical
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Game Room
Stocked Kitchen
Some Meals Provided
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement

Additional Perks + Benefits

Other perks include:
-Free EcoPass or monthly parking subsidy

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