Demand Generation Specialist at Adobe

| Greater Denver Area
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Who are we?


At Marketo, an Adobe Company, we are creating the world’s leading engagement platform that empowers marketers to deliver the authentic experiences customers desire at scale. Our team is fueled with a passion for innovation, growth, and a relentless commitment to making the Marketer successful. We hire dynamic, passionate, and innovative individuals who thrive in fast paced environments.


What will you do?

We’re increasing our investment in Account-Based Marketing and looking for someone to drive ABM programs and campaigns. In this role, you will:

  • Help find gaps in our marketing to better serve future customers, by partnering with marketing operations, demand generation, and the rest of the ABM team for new business insights.

  • Build Marketo-based 1:many and 1:few ABM programs that deliver on pipeline requirements.

  • Constantly measure and improve upon program performance success in an agile fashion, utilizing reporting from Marketo and Bizible.

  • Be the team expert and largest user of our internal instance of Marketo to deliver messages to our existing database. This includes batch emails, contact nurturing, building webinar programs, landing pages, and more.

  • Partner with marketing operations to ensure all systems operating as expected, including lead routing, list population, etc.

Is this you?

  • Bachelor’s degree or equivalent experience required

  • Minimum of 2 years of experience in demand generation or ABM role

  • Minimum of 1 years of experience in Marketo and/or Marketo Certified Associate 

  • Experience with Bizible a plus, but not required

  • Passionate about improvement 

  • Comfortable operating in an agile environment

  • Strong communicator with desire to work across distributed teams in a collaborative fashion

  • Self-motivated and committed to the team’s success

At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • HTML5Languages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • HBaseDatabases
    • MySQLDatabases
    • HadoopDatabases
    • IllustratorDesign
    • InVisionDesign
    • SketchDesign
    • JIRAManagement
    • SmartsheetManagement
    • DrupalCMS
    • WordpressCMS
    • SalesforceCRM
    • MarketoCRM
    • MarketoLead Gen


Our new office is in the Denver City Center near plenty of shops and restaurants. We also have amazing views of the Rocky Mountains from our windows.

What are Adobe Perks + Benefits

Adobe Benefits Overview

Your happiness inside and outside our walls matters to us. That's why we offer comprehensive benefit plans that make your life easier.

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Employee Stock Purchase Plan
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Adoption Assistance
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Game Room
Stocked Kitchen
Some Meals Provided
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement

Additional Perks + Benefits

Other perks include:
-Free EcoPass or monthly parking subsidy