Demand Generation Marketing Lead

| Remote
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The Opportunity

At Flatfile, we're creating beautiful, human-centric experiences to remove the barriers between people and data. We're automating every repetitive and painstaking process involved in teaching machines what data is and where it should go.


We are looking for someone to help us create marketing programs to capture, and nurture leads across multiple channels.


This role is equal parts strategy and execution as you will collaborate across departments to design and manage integrated digital marketing campaigns across multiple channels to produce pipeline revenue. You will report to the Head of Marketing and work with most teams in the company.


You will report to: Director of Marketing

What you'll do

  • Improve existing marketing efforts to build a scalable demand generation function; identify the right mix of inbound vs outbound, digital vs traditional, and paid vs organic.
  • Partner with Content Marketing to create broad market awareness through email marketing, video, and podcast creation, to make sure our message is heard by the right audiences at the right time.
  • Manage marketing pipeline, marketing's overall contribution to revenue, and lead attribution to determine the performance of multiple marketing campaigns and channels.
  • Work with Flatfile's web team to run data-driven experiments on the Flatfile website, e.g. A/B tests, and website personalization.

What you'll bring

  • 5+ years of experience in demand generation or growth marketing experience in B2B SaaS, with some portion spent marketing a technical solution or marketing to technical audiences.
  • Experience at an early stage or high-growth startup
  • Some understanding of ABM
  • A passion for data-driven testing and the ability to quickly improve on marketing activities based on results.
  • Created content in many different forms including case studies, campaigns, white papers.
  • Your own unique talents! If you don't meet all of the qualifications listed above, let us know why you'd be a great fit for this role in your cover letter

In accordance with applicable law, the following represents Flatfile's reasonable estimate of the range of possible compensation for this role if hired in Colorado.

Salary: $120,000 - $170,000 annually

Equity: this role is eligible to participate in Flatfile's equity plan

#LI-Remote

#BI-Remote


Reasons you’ll love working here


*Comprehensive health, vision, and dental insurance for you and your dependents

*401k match. 100% matching for up to 3% and a 50% match for the next 2%

*Equity options for all full-time employees

*100% remote work environment

*Unlimited paid time off, with a recommended minimum of 3 weeks

*$10,000 home office makeover with personal access to an interior designer

*$150 per month toward cell phone and wifi

*The best tools to do your work, including a Mac laptop and top-of-the-line hardware.

*24/7 access to a Health Advocate & free annual membership to One Medical

*12 weeks of paid family leave

*And much more!


Flatfile believes a diverse and inclusive environment is key to building a great company. As such, Flatfile is proud to be an Equal Opportunity Employer. We are committed to creating an environment that is welcoming for people from all walks of life; we do not discriminate based on race, color, gender identity, religion, sex, national origin, disability, veteran status, or any other characteristic protected by law. While we have more work to do to advance diversity and inclusion, we are invested in growth that empowers everyone to succeed.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • JavascriptLanguages
    • SqlLanguages
    • TypescriptLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • SparkFrameworks
    • NetlifyFrameworks
    • MongoDBDatabases
    • PostgreSQLDatabases
    • BigQueryDatabases
    • FigmaDesign
    • IllustratorDesign
    • PhotoshopDesign
    • AirtableManagement
    • AsanaManagement
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • HubSpotCRM
    • LinkedIn SalesNavigatorCRM
    • Salesforce CPQCRM
    • SlackCollaboration
    • ZoomCollaboration

An Insider's view of Flatfile

What projects are you most excited about?

At Flatfile, I get to work closely with customers and help them solve all sorts of technology problems. I also get to use my skills and experience to help Flatfile continue on our massive growth trajectory. Those are key drivers for me, and I'm excited that I get to do both here.

Roby

Customer Engineer

How does the company support your career growth?

By allowing employees to fail and then try again. I've been at companies where I couldn't experiment or solve problems in a different way - not Flatfile. Professional development is also important and I've been encouraged to take classes and improve upon my skills in product management.

Randy

Product Designer

What is your vision for the company?

Our mission is crafted with "humans" ahead of "data" quite intentionally. We imagine a world where data, no matter how complex or messy, can be shared seamlessly with just the click of a button. By focusing on the person's experience, we intend to turn that dream into reality.

Eric

Co-founder, COO

What are Flatfile Perks + Benefits

Flatfile Benefits Overview

As a fully remote company, our vision is to create the best remote job in the world. This includes providing employees with top-of-the-line hardware, a home office makeover, a remote office stipend, wifi & cellphone stipend, full healthcare benefits, and much more!

Culture
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Hiring practices that promote diversity
Flatfile uses software to analyze job descriptions to remove any gendered language; our interview panels are diverse in gender and background; all job postings have transparent pay bands, and more.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Flexible time off
Floating holidays
Bereavement leave benefits
Office Perks
Company-sponsored outings
Pet friendly
Home-office stipend for remote employees
Flatfile offers $10,000 toward the zoom-ready office of your dreams. All full-time employees can use this stipend from day one!
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within

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