Content Marketing Specialist

| Greater Boulder Area | Hybrid
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Content Marketing Specialist

About us;

LogRhythm, a Thoma Bravo company is a world leader in NextGen SIEM, empowering thousands of enterprises on six continents to successfully reduce cyber and operational risk by rapidly detecting, responding to and neutralizing damaging cyberthreats. LogRhythm’s technology serves as the foundation for the world’s most modern enterprise security operations centers (SOCs), helping customers measurably secure their cloud, physical, and virtual infrastructures for both IT and OT environments. Built for security professionals by security professionals, the LogRhythm NextGen SIEM Platform has won countless customer and industry accolades.

Who we are looking for;

 Are you a natural storyteller? We’re looking for a Content Marketing Specialist who will be responsible for developing content that will engage our prospects and customers and drive our overall campaigns and programs. This person will have a great mix of left and right brain — a creative, customer-focused person who incorporates content strategy, forward-thinking planning, execution, optimization, and reporting results. Meticulous attention to detail is critical.

This marketing team member will join a high-performing demand generation and will report to the Manager, Demand Generation. He or she will be responsible for developing marketing content, including white papers and e-Books, videos, webinars, blog posts, and more with the goal of providing valuable information and build relationships with members of the security industry.


The ideal candidate is a prolific and talented content creator with a portfolio that showcases strong writing and content creation, integrated campaign development and execution, a record of hitting fast-paced deadlines, and a mind for how to analyze metrics to optimize content campaigns for optimal results. This candidate should also have an eagle eye for editing — with a meticulous command of grammar and the English language.


DUTIES AND RESPONSIBILITIES:

  • Produce assets that drive action (e.g., download, subscribe, watch, etc.), such as e-Books, white papers, infographics, videos, etc. to support the success of strategic content campaigns
  • Develop integrated demand generation and lead nurturing campaigns
  • Provide thorough content reviews to ensure content is error free and aligned with brand guidelines before publication
  • Collaborate across functions and silos to meet content marketing business objectives
  • Distribute content through appropriate channels to achieve goal
  • Measure and analyze content and campaign performance to determine areas for testing and improvement
  • Optimize content to improve search engine ranking, visitation, and conversion
  • Maintain a thorough understanding of personas and tone of voice
  • Coordinate with creative resources and outside vendors to execute high-quality deliverables
  • Excellent understanding of buyer personas and crafting content to fit the right reader
  • Manage and develop editorial calendars and workflows

 REQUIREMENTS:

  • Bachelor degree in Journalism, English, PR, Marketing, Communications, or other applicable degree
  • 2+ years of content marketing experience
  • Passion for writing and storytelling with a strong portfolio of writing samples — both long and short form
  • Driven self-starter who thrives in a fast-paced, deadline-driven environment
  • Excellent command of the English language and a strong editorial eye with the ability to evaluate the structure of a piece of content and reorganize/rewrite it to improve structure, flow, and clarity
  • Experience in creating and executing integrated content marketing campaigns
  • Demonstrated ability to independently manage multiple projects, prioritize effectively, and meet deadlines in a fast-paced environment
  • Excellent communication, time management, and organizational skills
  • Talented copyeditor with an excellent eye for detail
  • Self-starter who can take ownership of a project and see it through to completion with pride
  • Experience with Marketo, Salesforce.com, WordPress, and Google Analytics preferred
  • B2B technology background a plus
  • Up-to-date knowledge of SEO best practices


LogRhythm is proud to be an equal opportunity employer. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status.

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Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • PythonLanguages

Location

385 Interlocken Crescent #1050 , Broomfield, CO 80021

What are LogRhythm Perks + Benefits

LogRhythm Benefits Overview

LoGiving- We are dedicated to giving back and empowering our employees, customers, and communities.

Employee referral program- We know the best people know the best people.

Health- Benefits include top-of-the-line health insurance and a generously funded HSA.

Work life balance- We mean it. Flex time off, 12 sick days, 9 company holidays and company-sponsored volunteering opportunities. Oh and take your birthday off — it’s policy.

Culture
Volunteer in local community
Our employees participate in a number of volunteer activities every year, such as the Pedal 4 Possible charity bike ride and Boulder Open Space cleanups.
Partners with nonprofits
Every year, we run donation drives for Coats for Colorado and Community Food Share. We also participate in a number of other activities organized by our Logiving committee.
Open door policy
OKR operational model
Team based strategic planning
Flexible work schedule
LogRhythm provides employees with a flexible work schedule, including flexible start and end times.
Remote work program
Our remote work program includes full-time remote work for specific positions, as well as the ability for on-site employees to work remotely as needed.
Diversity
Dedicated diversity and inclusion staff
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
LogRhythm employees can contribute up to $2700 annually to their FSA for the 2019-2020 plan year.
Disability insurance
Disability insurance covers 60% of base weekly pay for short-term disability insurance and 60% of base monthly pay for long-term disability insurance.
Dental insurance
Vision insurance
Health insurance
LogRhythm provides health insurance benefits.
Life insurance
Life insurance is offered in $10,000 increments up to $1,000,000 or up to six times annual salary, whichever is less.
Pet insurance
LogRhythm provides access to pet insurance.
Wellness programs
LogRhythm's health and wellness programs include the bi-annual Biggest Logger competition and corporate discounts to certain fitness clubs.
Team workouts
LogRhythm's fitness offerings include an on-site gym, yoga classes, and the bi-annual Biggest Logger competition.
Financial & Retirement
401(K)
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
LogRhythm provides up to 8 weeks of parental leave (and 12 weeks of FMLA) for the primary caretaker and the secondary caretaker.
Family medical leave
Company sponsored family events
LogRhythm offers multiple family-oriented events every year, including Logtoberfest, Bring Your Child to Work Day, and Bring Your Dog to Work Day (DogRhythm).
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
LogRhythm offers paid sick days.
Office Perks
Commuter benefits
Company-sponsored outings
Company outings at LogRhythm include Logtoberfest and summer happy hours.
Free snacks and drinks
LogRhythm has fully stocked kitchens, including unlimited coffee, tea, soda, and sparkling water. There are also vending machines in each building.
Some meals provided
Company-sponsored happy hours
Happy hours are hosted on occasion .
Onsite office parking
LogRhythm offers employees free on-site parking.
Pet friendly
LogRhythm participates annually in Bring Your Dog to Work Day.
Recreational clubs
LogRhythm sponsors office sports leagues, including softball and hockey.
Fitness stipend
Onsite gym
Professional Development Benefits
Job training & conferences
LogRhythm encourages professional development, including by offering opportunities for on-site and virtual training.
Lunch and learns
LogRhythm hosts lunch and learn meetings for employees throughout the company.
Promote from within
Mentorship program
Our mentorship program includes leadership mentoring.
Online course subscriptions available

Additional Perks + Benefits

Flexible Paid Time Off, Birthdays required off. Yoga and Meditation Classes. Foosball, Ping Pong and Arcade Games.

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