Channel Marketing Manager
The PaySimple team is looking for an experienced marketing manager to develop and manage our channel marketing programs for our Integrated Partner Program (ISVs).
You:
You are an experienced marketer with a passion for building high-impact integrated marketing campaigns for channel partners. You love working with partners collaboratively to execute on sales and marketing initiatives to achieve our shared growth objectives. You thrive in a high-profile role and are comfortable interfacing with marketing and sales leadership as well as Executive level stakeholders.
Us:
PaySimple is the leading provider of payment management solutions for SMBs. Its SaaS platform provides payment acceptance, billing automation, client management, ecommerce, mobile, and point-of-sale solutions tailored to the needs of service-based businesses. We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team.
Where:
PaySimple headquarters is located in the heart of LoDo. Our collaborative, open-plan office space is filled with high-energy, talented people who enjoy their work and each other's company.
Key Responsibilities
- Collaborating with internal cross-functional teams and our partners to execute payment integration programs and supporting sales and marketing campaigns
- Create and execute joint go-to-market plans with integration partners including positioning/messaging, training, content creation, event execution and demand generation
- Develop/refine value proposition messaging to position PaySimple’s payment integration products as the solution of choice for our target audience
- Nurture strategic relationships with partner sales and marketing teams to advocate payment solutions to drive growth and revenue for both our partners and PaySimple
- Build ongoing customize solution campaigns as re-usable programs to create more demand both within existing partnerships as well as new
- Work jointly with Sales leaders to identify opportunities to improve performance, drive revenue and track key performance indicators to ensure success; analyze and interpret data to refine/adjust GTM strategy/plans to maximize market impact
- Execute, manage, monitor and report on results of initiatives and their programs.
- Produce marketing materials for our partners including sales collateral, case studies landing pages, email campaigns and other materials as required
- Stay current on market trends, industry standards and competitors. And inform management on potential competitive threats and propose corrective actions
- Track KPIs and conduct regular business reviews and provide suggestions for improvements
Experience and Skills
- Broad marketing background required including experience developing and executing all aspects of channel marketing plans and reporting
- Experience with business-to-business demand generation including campaign creation and execution, event management, multi-channel marketing (including multi-touch marketing automation-based campaigns)
- Works well in cross-functional and remote environments
- Strategic thinker able to tailor value propositions diverse businesses in our ISV target
- Payment integration experience, product knowledge, channel program strategy and design a plus
- Proficient with major CRM and marketing automation systems such as Salesforce and Marketo
- Excellent written and verbal presentation skills. Writing samples will be requested.
- Experience in creating compelling messages for target markets. Production of content assets.
Benefits and Perks
- Competitive salary
- Health benefits & 401k
- Public Transportation reimbursement
- Gym stipend
- Start with 17 days of PTO and your birthday off
- Snacks, lunches, and happy hours
Visit PaySimple.com/career-opportunities to learn more about the PaySimple PATHS to extraordinary returns. If you are looking for a company that is truly focused on empowering small businesses with superior technology, come join a company that rewards authenticity and supports energy with a passion.