MeetMindful is the leading dating app for people interested in healthy living, wellness, and personal development. We're on a mission to empower people to make meaningful connections every day. We are a well-funded, Techstars alumni startup with an excellent track record of growth that values lean methodologies and a supportive team culture.  

We’re looking for a Brand & Local Marketing Manager to join our Marketing team in Downtown Denver. If you’re driven by the power of personal connection and enjoy growing the heart and soul of a brand, we want to meet with you.

At MeetMindful, culture is everything. Our team consists of fun, open-minded, radically-honest folks, all committed to development and growth in our lives, both personally and professionally, and we work to support each other as much as possible.

Company Perks Include:

• Unique and continuing "Conscious Leadership Group“ training

• Excellent health, dental, and vision benefits

• Optional health savings accounts (HSAs) and 401k(s)

• Generous commuter & parking benefits

• Unlimited vacation policy & vacation stipend

• Regular company events and volunteer opportunities

• A radically honest culture where feedback on processes is welcome and encouraged

• Downtown dog-filled office with a sunny courtyard, yoga/meditation room and more!

We’d Love To Meet You If:

• You flourish in the nitty gritty of bringing a brand to life and deliver beautiful customer experiences of discovery and awareness

• Have a deep understanding of brand, local, and micro marketing strategy and execution

What You’ll be Doing:

The Brand & Local Marketing Manager will report to the VP of Marketing and own our brand experience and brand messaging, ensuring everything is consistent across all of our channels. This role requires brand marketing experience in the mindfulness or spirituality space. This position works cross-functionally with product, acquisition, creative, and lifecycle marketing teams as well as externally with vendors.

In our fast-paced startup environment, every day can (and will) be different. Your role is to take charge and assume responsibility for the following:

• Serve as a brand champion to ensure marketing programs are true to company values

• Be a brand ambassador for the MeetMindful community, actively participate in our lifestyle and values

• Be able to relate your own experiences to the brand values and purpose

• Ensure alignment across all platforms including earned and owned

• Connect the local market strategy and online brand stories to maintain the brand presence across platforms

• Develop and project manage local market rollout

• Create and own quarterly and annual calendars for all major rollout events

• Analyze local marketing results in collaboration with product and marketing team partners and adjust future efforts and strategy accordingly

• Create activations (events, appearances, etc.) by partnering with PR/brand connections/influencers/events to drive awareness and registrations in new markets

• Manage and report on vendor spending, provide analysis on program successes, and campaign ROI, working with the social media, product, and acquisition teams

• Manage and support all micro-marketing campaigns by coordinating maps, household counts, print and delivery schedules and work as a liaison between ad vendors

Our Ideal Candidate Displays:

• A deep resonance with our mission and values as an organization

• High levels of emotional intelligence and a drive for continual self-improvement

• 3-6 years of experience in brand marketing with event, mindfulness/spirituality, or online dating preferred

• 3-6 years in local and/or micro marketing

• Strong digital, social media and non-traditional marketing background a plus

• Strong quantitative skills and comfortable in data driven business environment

• Strong project management skills with experience leading/owning projects end-to-end

• Expert-level skills in Excel, Google Suite (Gmail, Drive, Calendar, etc.), and project management systems (Asana, Clubhouse, etc.)

• Travel requirement: up to 20%

Bonus Points If You Have:

• Experience marketing subscription products and understand their unique dynamics

• Experience with mobile dating and social apps

• Experience working with Agile or Lean Startup methodologies

How to Apply:

• Please answer the following questions:

  • What are some of your favorite marketing campaigns?

  • What are the biggest challenges you foresee in this role?

  • How does mindfulness, mindful living, personal development, or wellness show up in your life?

  • What interests you about MeetMindful and joining the MeetMindful team?

Send your answers and resume to [email protected]