B2B SEM Analyst

| Greater Denver Area

HomeAdvisor and our sister company, Angie’s List, have combined to create the largest home services marketplace in the nation. Part of ANGI Homeservices (ANGI), we connect millions of homeowners across the globe with home service professionals through our innovative and user-friendly products. ANGI Homeservices operates 11 brands in eight countries, and is headquartered in Denver, CO. We are currently seeking an experienced Digital Marketing Analyst to join our B2B Marketing team in our new corporate office located in the RiNo Arts District.

 About the B2B Digital Marketing Analyst position:

We are looking for a B2B Search Engine Marketing Analyst to aid in the growth and optimization of our B2B paid search and social initiatives. The ideal candidate will be a hard-working, driven individual that will play a key role on the Digital Marketing team, optimizing, analyzing and ultimately helping to prove our online marketing initiatives. You will be a member of our talented team and report into our Senior Digital Marketing Analyst of B2B Marketing.

About the B2B Marketing Team:

The B2B Marketing Team has been a key component of HomeAdvisor’s success. The B2B Marketing team is responsible for performance-based online marketing initiatives, such as search engine marketing (SEM), social advertising and more. This team manages millions of dollars in spend each year, and with that comes a huge opportunity to learn and excel. Digital is a large growth opportunity for the team and expanding our digital footprint is one of the main HomeAdvisor priorities this upcoming year.

Responsibilities:

  • Continuously optimize and grow existing digital channels (Google, Facebook, Bing, etc.)
  • Improve digital performance through constant testing of KW & bid strategy, audience, targeting, ad copy, etc.
  • Analyze performance metrics and use insights to optimize campaigns and drive sales and revenue
  • Reporting/Data analysis – prepare data analyses from numerous sources including internal database tools, third party systems, and pull updates of back-end tracking, etc.
  • Work in unison with additional B2B marketing and sales teams to ensure KPI’s and objectives are met
  • Communicate performance, projects, test results and learnings to the team
  • Proactively seek and evaluate new innovative opportunities for campaign growth and improvement

 Desired Experience & Personality

  • Bachelor’s degree with focus in Marketing, Business, or related field
  • Strong organizational and analytical skills with a keen attention to detail
  • 1 – 3 years’ experience managing and optimizing performance focused on paid digital campaigns
  •  Advanced proficiency in MS Excel (pivot-tables, V-lookups, graphics)
  • Strong organizational and analytical skills with a keen attention to detail
  • Ability to think creatively, implement ideas, and clearly deliver insights and findings
  • Desire to learn and keep up with an industry that is always changing
  • Team player willing to collaborate with team members as well as work individually

We’ve been named one of Denver's Top Workplaces by the Denver Post for the last 6 years. We're known for a casual atmosphere that is flexible and focused on productivity. Things you'll find here: jeans and sneakers, well-equipped game rooms, a bike share program, and on-site fitness classes. We have a progressive "take what you need" paid time-off policy, and a well-rounded package of health and welfare benefits that kick in within 30 days of your first day. Need we say more?

Think you’re a good fit?  Send us a resume, and we’ll get the conversation started!

If you're interested in a career with us, we'd love to talk. If you have questions about any of our roles, talk with one of our Recruiters by signing up for our next chat: http://www.abouthomeadvisor.com/talk-to-us/

Qualifications

Education

Preferred

Bachelors or better.

Experience

Preferred

Search Engine Marketing

Digital Marketing

Data Analysis

Excel

Read Full Job Description

Technology we use

  • Engineering
  • Product
    • JavaLanguages
    • JavascriptLanguages
    • jQueryLibraries
    • OracleDatabases
    • AxureDesign
    • IllustratorDesign
    • PhotoshopDesign
    • ConfluenceManagement
    • JIRAManagement

Location

We're located West of Denver off of I-70 Westbound in the Denver West Office Park in Golden, Colorado. Awesome from lunchtime hikes & mountain biking.

What are HomeAdvisor Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Child Care & Parental Leave Benefits
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Perks & Discounts
Beer on Tap
Casual Dress
Game Room
Happy Hours
Recreational Clubs
Professional Development Benefits
Tuition Reimbursement

Additional Perks + Benefits

The Denver Post has named HomeAdvisor one of Denver's Top Workplaces for the last 5 years running, and we're known for a casual atmosphere that is flexible and focused on productivity. Things you'll find here: jeans and sneakers, well-equipped game rooms, a bike share program, flexible scheduling, and on-site fitness classes. We have a 'take what you need' vacation policy, and a well-rounded benefits package that kicks in within 30 days of your first day.

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