Associate Digital Strategist

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Granicus provides technology and services that empower government organizations to create seamless digital experiences for the people they serve. By offering the industry's leading cloud-based solutions for communications, content management, and digital services to more than 4,200 public sector organizations, Granicus helps turn government missions into quantifiable realities. Granicus products connect more than 250 million people, creating a powerful network to enhance civic engagement. By optimizing decision-making processes, Granicus strives to help government see better outcomes and a greater impact for the people they serve.

Job Summary:

The Granicus Experience Group (GXG) is our in-house digital agency, a cross-functional team of strategists, analysts, communicators and Granicus technology experts. We leverage best-in-class human-centered practices and a design-thinking approach to help our nonpartisan federal, state and local government clients better connect with the people they serve. We discover better insights, build better experiences, and achieve better outcomes.

GXG takes a consultative, collaborative approach to helping our clients maximize the value they get out of the Granicus platform and develop strategic, human-centered experiences that inform, educate and compel people to take action.

The opportunities to make a difference while developing strategies for the public sector are limitless. Your role will require you to create new ideas, work directly with our government clients to flesh out these ideas, and help bring these ideas to reality. Our projects are typically long-term engagements completed in collaboration with Granicus and client professionals.

Our digital strategists apply a human-centered approach to digital experience planning, using empathy, data and insights to design blueprints to nurture the connection between people and government. Our strategists analyze the current state of our clients' customer experience, then map an idealized journey to meet our clients' goals and inspire new approaches.

Associate strategists support our team's discovery activities to understand our clients' audiences and their overall goals. They support with stakeholder interviews, workshops, and content audits, helping our team glean insights to develop actionable plans for enhanced digital experiences, including personas, customer journeys, messaging frameworks and more. Our strategy team collaborates closely with our content and data teams to evaluate the effectiveness of our plans over time.

Candidates will be experienced in email and social media communications, as well as community engagement and management. Candidates must have a desire to be part of a data-driven, client-focused, fast-paced team that loves the mission of improving the citizen experience and providing world-class service to government clients.

Projects range from assessing the effectiveness of a rural county's digital communications initiative, to driving awareness-to-action of a state-wide social services initiative, to growing a large federal agency's digital audience in a short timeframe, to managing the largest online community to advance national preparedness and resilience. The position reports to the Manager of the Granicus Experience Group (GXG) team based in D.C.


What You'll Do:

  • Support discovery and planning functions, including stakeholder and audience interviews, content audits and assessments, and overall current state analysis. Use data and empathy to discover insights, then translate those insights into actionable plans, including personas, customer journeys, messaging frameworks and more.
  • Maintain proactive approaches to executing client initiatives, anticipating client needs and keenly guiding recommendations based on data and best practices.
  • Continuously demonstrate a polished, professional relationship with colleagues and clients by being organized, prepared and proactive. Have an authentic and polished presence at all times.
  • Occasionally represent Granicus Experience Group (GXG) in speaking roles, panel participation, webinars, workshops and client outreach, as well as attend and participate in industry conferences and workshops throughout the U.S. as needed.
  • Become an expert on Granicus products and future product development by keeping abreast of new and upcoming enhancements to our platform.

Who You Are:

  • 3 years of consulting or digital strategy, preferably in a digital/social media company serving government or at a government agency.
  • Solid written, verbal and presentation skills and workshop facilitation skills in a heavy client-facing capacity
  • Experience analyzing data and deriving insights that lead to actionable recommendations
  • Understand and use digital tools, technologies and trends, then leverage those for client success, including research and discovery efforts
  • Ability to be flexible in a changing work environment and to work well under pressure
  • Consistently perform against simultaneous projects in a fast-paced environment
  • Experience and/or enthusiasm for working with government. Passionate about public service, citizen engagement and all things digital
  • Thrive in a fast-paced environment while demonstrating strong personal initiative and on-time delivery of project tasks and deliverables.
  • Maintain awareness and understanding of government news, as well as digital communications and industry developments that apply to the position and responsibilities.
  • Be hungry and passionate, have a collaborative spirit and be committed to making a difference with communications and collaboration.

 

*starting rate may vary by experience and/or location

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Location

1999 Broadway is located in-between Denver’s Downtown and Uptown neighborhoods. Granicus occupies the 36 and 37 floors of the building.

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