Associate Channel Marketing Manager
Associate Channel Marketing Manager
This role will be responsible for creating and leveraging existing assets to engage and enable master agents and sub-agents. You will tell stories through crafting campaigns that drive user growth and engagement, as well as, manage deliverables and relationships. Utilizing your sales and management skills, you will drive sales activities and foster harmonious relationships with master agent stakeholders. Internally, you will work with marketers, account managers, and cross-functional teams to identify marketing goals, crafting campaigns and content to support them. Externally, you will help build awareness for RingCentral in the master agent and sub-agent communities, developing relationships for co-marketing opportunities and promoting success stories of companies doing great things with RingCentral.
Responsibilities and Duties:
-Develop, execute, and implement marketing plans that incorporate all touch points of marketing.
-Manage assigned accounts through first-rate knowledge of marketing trends, product positioning, market opportunities, and relationships.
-Act as the project manager for material coordination by interfacing with participating vendor stakeholders.
-Develop material tracking tools for effective program management and reporting.
-Interface with assigned vendors and their executives by providing marketing direction pertaining to assigned accounts marketing plans.
-Negotiate marketing contracts to optimize value and ROI.
-Participate in the planning and development of master agent and sub-agent events, including agenda development, event flow, pre-event marketing, on-site participation and collateral.
-Provide internal programmatic marketing support by understanding vendor objectives and recommending an appropriate mix of marketing programs.
-Execute vendor participation in marketing programs.
-Write for differing audiences through master agent communications.
-Work with creative team to develop assets to support marketing goals, customizing for individual vendors' needs and values.
-Distribute marketing communications to appropriate internal and external teams, elevating collective knowledge of channel programs and operations.
Required Qualifications: (e.g., education, skills, abilities, knowledge)
-Education: Bachelor's degree required
-Experience: 2-3 years of marketing experience preferably in the high tech computer related environment.
-Experience creating and analyzing campaign performance reports is required.
-Experience working cross-functionally to execute projects is required.
-A basic understanding of the master agent channel is required.
-Experience developing and implementing channel marketing programs is preferred.
-Knowledge of general computer applications (Microsoft Word and Microsoft Excel).
-Ability to develop business marketing and sales plans.
-Strong written, verbal and interpersonal skills.
-Ability to communicate with executive level associates internally and externally in an articulate and professional manner.
-Ability to practice discretion and understand appropriateness of communication and behavior.
-Strong leadership and problem-solving skills.
-Ability to develop and execute presentations.
-Ability to manage multiple projects simultaneously and quickly.
-Ability to implement recommendations and see projects through to completion.
-Ability to work both independently and as a team member.
-Must be detail-oriented, organized and have strong time management skills.