Enterprise Marketing Specialist
We’re a fast-growing software company based in beautiful Colorado Springs, Colorado that knows video is a more personal and human way to communicate.
You’re a marketer with a passion for crafting and delivering incredible multi-channel customer experiences for our most valuable current and potential clients to create raving fans of BombBomb at the Enterprise level.
How We Serve Our Customers:
BombBomb helps sales professionals win more opportunities by building trust, converting leads, and generating referrals through simple video in email, text messages, and social media. By leading with your very best sales asset - you! - you can be more persuasive, get more replies and responses, and increase lead conversion.
Our platform allows you to record, send, and track video messages from Gmail, our desktop and mobile apps, Salesforce, and many of other CRMs and platforms. You can also send videos by text message and share them to your social channels.
There’s no faster, easier, or more remarkable way to connect with people through the digital channels you use every day.
How We Serve Our Team Members:
Feel free to read about our company history, check out our core values, and meet some of our team members. You can expect competitive compensation and benefits. But the most remarkable thing about our team is the way it feels.
We all care about doing great work, doing so in service of each other and our customers, and having a great time in the process. Honesty, approachability, flexibility, and humility are things we all need in order to be our best; you’ll find it with this team.
We’re all in this together! And we love to win.
Who We’re Looking For:
We’re seeking an Enterprise Marketing Specialist to support our ever-growing Enterprise marketing team. You’ll help implement and iterate targeted account-based marketing campaigns to not only generate demand and drive conversion within our top target accounts, but also boost product usage and ensure contract renewals with our most valuable clients.
You’ll support the enterprise marketing team with the ideation, creation, and execution of our multi-channel account-based customer journey to help attain our desired enterprise marketing and sales goals. The enterprise customer journey extends far beyond an enterprise marketing function; you’ll serve and work with other teams across our organization to ensure we are delivering the best experience possible.
Examples of Tasks & Projects:
Skill Set Wants / Needs:
Required:
- Minimum 2 years of digital marketing and/or Enterprise SaaS experience
- Tech-savvy, and passion for learning and leveraging new software platforms
- Experience in analysis/reporting of marketing data
- Excellent communication skills
- Excitement to learn, grow, experiment, and have fun winning
Preferred:
- Bachelor's degree in Marketing, Business Administration, or Communication
- Experience with HubSpot, Salesforce Sales Cloud (CRM), and/or Terminus or similar ABM platform
- Basic knowledge of HTML/CSS
What You’ll Do (Outcomes):
- Develop and outline a strategic plan to go-to-market for our Social Prompt offering by end of first month of employment.
- Develop effective outbound messaging and prospecting campaigns to help our BDRs and AEs connect with our target personas - specifically, the 120 identified target accounts in the mortgage vertical.
- Assist team in developing holistic, multi-channel customer journey personalized for each buyer persona and stage by end of first month of employment.
- Assist in generating 3x pipeline coverage through our targeted ads, educational content, CTA’s, and marketing events to help sales have meaningful conversations with the right people at the right time.
How You’ll Do It (Competencies):
Goal / Results Driven
Energetically and independently focusing efforts on delivering results to meet a goal, mission or objective
Attention to Detail
Ensures that tasks and processes are accurate upon completion
Continuous Learning
Taking initiative in learning and implementing new concepts, technologies and/or methods to iterate on current strategies
Innovation and Creativity
Being imaginative and offering original ideas and concepts to improve the way things are done
Teamwork
Works towards common goals effectively by supporting, encouraging, and collaborating with colleagues
Ready to help?
If this sounds like you, click the “APPLY NOW” button. And we’d love to meet you through video, so take us up on the last step before submitting your application!