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Fullsteam is a leading provider of vertical software and embedded payments technology dedicated to helping businesses flourish by providing their customers with seamless experiences. With a dynamic and growing team of over 1,900 employees, we are committed to driving innovation and delivering best-in-class software and payment solutions that empower small and medium-sized businesses across numerous industries. Our purpose is to help our customers grow their businesses and delight their customers. Join us and be a part of a forward-thinking company that values growth, excellence, and the success of our clients.
The Digital Marketing Account Manager will serve as the primary point of contact for clients in their assigned business units in the Fullsteam Marketing Services portfolio. Fullsteam Marketing Services provides a comprehensive suite of marketing tools to clients in various software industries acquired by Fullsteam; these include bridal, salon, car wash, oil, and storage industries.
Job Summary:
As a Digital Marketing Account Manager, you will serve as the primary point of contact for our clients, ensuring their needs are met through ongoing communication and support. Your role will involve providing regular campaign updates, strategizing to enhance client outcomes, and identifying upsell opportunities to maximize client engagement. You will guide clients in navigating their marketing dashboards, helping them understand key metrics and insights. Your proactive approach will foster strong relationships, an informed approach to helping our customers meet their business objectives and contribute to the overall success of our clients' marketing initiatives.
Primary Responsibilities:
Manage client relationships through ongoing client communications via video meetings, phone and email to address topics including:
- Monthly contact to client base providing high level of service and campaign support offering insights and follow through on needs
- Strategy to include upsell opportunities and new offerings
- Data dashboard navigation assistance
- Campaign performance & updates
- Assistance/troubleshooting as needed
Serve as a liaison between client and internal teams for ongoing requests.
- Collaborate with internal teams to ensure client expectations are met, keeping clients up to date at regular intervals.
- Log and track detailed deliverables through to completion.
- Maintain documented performance metrics to utilize in monthly review of client goals and new product offerings to meet objectives.
Monitor campaign performance and delegate corresponding tasks for internal teams accordingly for optimizations, changes, etc.
- Partner with sales and product teams to communicate evolving needs and client feedback on existing features.
- Ensure timely delivery of marketing assets and reporting to your client base.
- Retention Measures - proactively escalate issues that impact client satisfaction and provide closure to the client on issues in a timely manner.
Skills & Competencies:
- Stong relationship-building and interpersonal communication skills both verbal and written, specifically as it pertains to expressing ideas clearly and effectively to clients and team members.
- Ability to collaborate with cross-functional teams to achieve client goals.
- Strategic and solutions-oriented mindset while navigating challenges to provide results in a timely manner.
- The ideal candidate will be detail oriented and have excellent time management skills to balance client communications, internal communications, and project management tasks simultaneously for multiple client accounts.
- Customer first mindset.
- High level of confidence leading client calls via video meetings providing a professional experience.
- Proficiency in marketing analytics, CRMs and project management tools.
Minimum Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum of 2-3 years of experience in account management, client services, or a related role.
- Proven track record of managing client relationships, marketing campaigns and driving client satisfaction.
- Experience with project management software, CRM platforms, social media and video conference software.
Preferred Qualifications:
- Experience in SaaS, Payments or Fintech industry.
- Working knowledge of Salesforce, Hubspot, Pardot.
- Familiarity with performance tracking tools and dashboards.
- Experience in a high-growth fast-moving organization.
Fullsteam supports an inclusive workplace that values diversity of thought, experience, and background. Fullsteam is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state, or local law.
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