Senior Manager of Web Experience
We know there’s no such thing as a “perfect" candidate - Nor do we look for the right "fit" with us, we look for the Add! We encourage you to apply for a role at Pax8 even if you don’t meet 100% of the bullet points. We believe in cultivating an environment where there are a diversity of perspectives, in hopes that we can all thrive in an inclusive environment.
Pax8 also encourages all applicants authorized to work in the US to apply regardless of location.
The Senior Manager of Web Experience oversees the global strategy and execution of the digital journey across Pax8 external facing digital properties. They work closely with the leaders across our Demand Generation, Marketplace, and Tools & Technology teams to develop and execute digital marketing strategies, define the right customer experience, and manage Pax8 digital properties. The Senior Manager manages day-to-day digital experience operations including our US and UK websites, landing pages (Ceros, Marketo & Splash), sales engagement platform and chatbot. They provide counsel to our cross-functional team as it relates to UX and digital experience and manages a team of web and content specialists to drive conversion and increase partner acquisition growth by creating compelling and high-converting digital experiences. The Senior Manager uses technical and creative expertise with the Marketing team to create engaging digital experiences that surprise and delight our prospects, partners, and vendors.
Essential Responsibilities and Percentage of Time Spent (includes, but is not limited to):
- Oversee and maintain the design and functionality of the Pax8 website, blog, and other digital properties to improve online user experience and to drive brand awareness, lead generation, and partner enablement (20%)
- Recommend and execute strategies to develop quality traffic to Pax8’s website and digital experiences, drive online traffic, and conversion to sales (20%)
- Manage a team of specialists to ensure that all digital properties are agile and are intentionally designed and developed to provide an optimized online experience (20%)
- Work with other marketing team members to use data to assess the effectiveness of the marketing programs and continually optimize digital experience strategies and tactics (10%)
- Ensure that all digital experiences align with brand standards while maintaining awareness of industry trends, exploring new ways to distribute content, and identify opportunities for growth in new digital channels and tactics (10%)
- Use market insights and partner research to inform personas, digital strategies, and integrated experiences (10%)
- Create customer journey and experience maps for marketing campaigns and initiatives (5%)
- Continue a culture of test and learn; identify and implement new test ideas to optimize the customer experience across all device types (5%)
Ideal Skills, Experience, and Competencies:
- At least ten (10) years of mastery-level experience in digital strategy with a focus on traffic acquisition, conversion optimization and user experience for a B2B lead generation focused website
- At least five (5) years of experience in content strategy and executing digital marketing programs
- B2B experience a must; SaaS and B2C experience is an asset
- Experience with conversational UI platforms such as Drift, Intercom or chatbots, is an asset
- In depth knowledge of website measurement tools and platforms such as Google Analytics
- Strong experience building and managing websites and blogs via WordPress
- Experience building landing pages and interactive content with tools, like Ceros is an asset
- Experience crafting engaging stories to drive lead generation and customer enablement
- Experience building and executing digital tactics, such as landing pages, emails, and more
- Knowledge of UX and SEO best practices for websites, landing pages, and other digital properties
Required Education & Certifications:
- A./B.S. in related field or equivalent work experience
Compensation:
- Qualified candidates can expect a salary beginning at $100,000 or more depending on experience
*Note: Compensation is benchmarked on local Denver Metro area market rates. Qualified candidates in other locations can expect a salary package that may be adjusted based off applicable cost of wages in their respective location.
At Pax8 we believe that your Total Rewards should include a benefits package that shows how much we value our greatest assets. Pax8 people enjoy the following benefits:
- Non-Commissioned Bonus Plans or Variable Commission
- 401(k) plan with employer match
- Medical, Dental & Vision Insurance
- Employee Assistance Program
- Employer Paid Short & Long Term Disability, Life and AD&D Insurance
- Flexible, Open Vacation
- Paid Sick Time Off
- Extended Leave for Life events
- RTD Eco Pass (For local Colorado Employees)
- Career Development Programs
- Stock Option Eligibility
- Employee-led Resource Groups
Pax8 is the leading value-added cloud-based SaaS distributor, simplifying the cloud journey for our partners by integrating technology, business intelligence and proactive service to deliver an unparalleled experience. Serving over 13,000 partners through the indirect sales channel, our mission is to be the world’s favorite place to buy cloud products. We are a fast-growing, dynamic and high-energy startup organization, allowing you to make a meaningful impact on the business. Culture is important to us, and at Pax8, it’s business, and it IS personal. We are passionate, creative and humorously offbeat. We work hard, keep it fun, and expect the best.
Pax8 not only wins numerous awards in our field but we have time and again been voted among the best places to work in Denver. We are committed to our goal of being the #1 employer of choice!
We Elev8 each other. We Advoc8 for our partners. We Innov8 continuously. We Celebr8 life.
Pax8 is an EEOC Employer.