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Ibotta is seeking a Director of Product Marketing to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. This role will lead a team responsible for the overarching go-to-market messaging, positioning, and materials in partnership with leadership across revenue, technology, and marketing organizations.
This position is located in Denver, Colorado as a hybrid position requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States.
What you will be doing:
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Serve as a liaison on GTM campaigns across technology, business development, revenue, and marketing organizations - generating alignment on key objectives, launch strategy, and success metrics.
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Develop materials across the full GTM (including but not limited to, proposal decks, competitive analyses, and customer playbooks) in partnership with Sales Enablement
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Drive external product releases, maintenance of our product portfolio, and feature roadmapping in partnership with the product management organization
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Provide coaching, career development, and organizational strategy for an impactful, autonomous team of 3+ product marketing professionals
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Generate clear direction and team accountabilities. Monitor team progress and remove obstacles to optimize work processes. Prioritize roadmap commitments and align with organizational goals.
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Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency & A good idea can come from anywhere.
What we are looking for:
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8+ years of experience in a product marketing or related role
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4+ years of management experience
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Bachelor's degree in marketing, business, or a related field
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Technical Skills: Advanced Excel skills, Salesforce, Highspot, and Hubspot preferred
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Excellent written and verbal communication skills, with the ability to create compelling narratives and effectively present ideas.
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Background in product marketing, preferably in B2B technology with a consistent record of ideating and deploying effective product marketing strategies
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Proven experience collaborating successfully with cross-functional stakeholders, including senior executives (e.g. Sales, Marketing, Product, Sales Operations, Enablement, Customer Success)
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An accountable self-starter with the ability to motivate a team
What the Team is Saying
What We Do
Built and headquartered in Denver, Colo., Ibotta ("I bought a...") is a performance marketing platform that allows brands to deliver digital promotions to millions of consumers through a network of publishers called the Ibotta Performance Network (IPN). Ibotta’s network allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale.
Guided by our values and our mission to Make Every Purchase Rewarding, we come to work energized by the business problems we get to solve, the technology we build, the innovative people we work (and have fun) with, and the consumers we get to help. To date, we have credited consumers $1.5B.
Ibotta was named to the 2021 Inc. 5000 list of fastest-growing private companies in the U.S. for the fourth year in a row, after debuting on the list in 2018. The company has also been named as a Top Workplace by The Denver Post four consecutive times, made BuiltIn Colorado’s Best Places to Work list three years in a row and appeared on Inc.’s list of Best Workplaces in 2017 and 2023.
Why Work With Us
We help people in a very tangible way – we pay them. The more we give back, the more we earn. We don’t have to choose between doing good and doing well. Our company goals keep us on track as we build a highly profitable business that maximizes a positive impact on the world around us.
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Ibotta Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
Ibotta empowers our employees to achieve our mission and values from anywhere within the continental U.S. with our flexible hybrid work schedule.
