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Ibotta

Decision Scientist, Marketing Analytics

Posted 2 Days Ago
Be an Early Applicant
Hybrid
Denver, CO
83K-99K Annually
Mid level
Hybrid
Denver, CO
83K-99K Annually
Mid level
The Decision Scientist will analyze marketing performance, create predictive models, and provide data-driven insights to enhance Ibotta's marketing strategies.
The summary above was generated by AI

 Ibotta is seeking a Decision Scientist to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. As a Decision Scientist, you will be responsible for owning key Marketing Analytics projects and providing actionable and data-driven recommendations to stakeholders across Marketing and other ibotta teams. You’ll have the opportunity to work alongside talented individuals across multiple analytics and marketing disciplines This position has the ability to directly impact results through developing, execution and measuring our strategy and tactics. You will leverage the latest developments in statistics, modeling, and testing methodologies to understand the business in-depth, support and challenge strategic options, and build state-of-the-art analytical and BI tools to improve our marketing plans.

This position is located in Denver, Colorado as a hybrid position requiring 3 days in office (Tuesday, Wednesday, and Thursday). Candidates must live in the United States.

Here is what you will be doing:

  • Work cross-functionally with the Marketing team in analyzing customer segments and uncovering key, actionable insights about Ibotta user acquisition, lifecycle, and behaviors

  • Provide thought leadership and insight on performance metrics and attribution methodologies

  • Work directly with teams from a wide variety of functions including Finance, Revenue/ Sales, Product, Engineering, Marketing, Machine Learning and other Analytics teams.

  • Run statistical analysis and create predictive models based on past user purchases and data

  • Design, execute, and analyze controlled experiments to determine the impact of new approaches and be able to translate results into recommendations

  • Provide impactful presentations of data and insights to Marketing and company leadership in a clear and concise fashion 

  • Represent the Marketing department on company wide data related task forces. Be vocal and represent our stakeholders needs as well as communicate back key learnings, findings or procedures

  • ​​Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency, & A good idea can come from anywhere

What we are looking for:

  • 3+ years of real world work experience in an analytical function.  Experience with marketing or a related function in a consumer-facing or B2B industry strongly preferred.

  • Bachelor’s degree in Analytics, Statistics, Economics or a related field required. Advanced analytics or statistics degree or preferred.  A combination of additional high level relevant work experience and technical boot camp or courses may substitute for specific degree requirement.

  • Understanding of general business concepts, experience with Consumer and/ or B2B marketing tactics and concepts preferred (examples include Customer Long Term Value and lifecycle, User Acquisition and Retention)

  • Technical experience and proficiency working with:

    • Data analysis tools and languages  (e.g., Databricks, SQL, Python/R, Pyspark, Spark, Git/GitHub, Excel/ Google Suite )

    • BI & other visualization tools (e.g., Looker)

    • Data pipelines and ETL/ELT processes 

    • Third party marketing analytics tools such as Google Analytics (GA4) , Braze, Salesforce, MMP’s (mobile measurement partner) and similar.

  • Foundation in building accurate and performant forecasting and data modeling including:

    • Time series modeling, forecasting and seasonality

    • Predictive models to drive strategic business decision making

    • Classification modeling and techniques of personalizing customer experiences

  • Proficient in applied statistical analysis methods, experimental design, and hypothesis testing

  • Experience collecting, delivering and analyzing large, multi‐dimensional data sets

  • Excellent communication skills, including development of data summaries, visualizations and other storytelling methods

  • Problem solving skills including the ability to think of new or abstract ways of measuring the unmeasurable

  • Proven success in leveraging the tools and analytical approaches above to generate business value

 

About Ibotta ("I bought a...")

Ibotta (NYSE: IBTA) is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale. American shoppers have earned over $1.8 billion through the IPN since 2012. The largest tech IPO in history to come out of Colorado, Ibotta is headquartered in Denver, and is continually listed as a top place to work by The Denver Post and Inc. Magazine.

To learn more about what our Tech teams are doing day to day, visit Building Ibotta on Medium.com.

 Additional Details:

  • This position is located in Denver, CO and includes competitive pay, flexible time off, benefits package (including medical, dental, vision), Lifestyle Spending Account, Employee Stock Purchase Program, and 401k match. Denver office perks include paid parking, snacks, and occasional meals.

  • Base compensation range: $83,000 - $99,000. Equity is included in overall compensation package. This compensation range is specific to the United States labor market and may be adjusted based on actual experience.

  • Ibotta is an Equal Opportunity Employer. Ibotta’s employment decisions are made without regard of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.

  • Applicants must be currently authorized to work in the United States on a full-time basis.

  • Applicants are accepted until the position is filled.

  • For the security of our employees and the business, all employees are responsible for the secure handling of data in accordance with our security policies, identifying and reporting phishing attempts, as well as reporting security incidents to the proper channels.

Recruiting Agency Notice
Ibotta does not accept agency resumes and is not responsible for any fees related to unsolicited resumes. Please do not forward resumes to any Ibotta employees.

#LI-Hybrid

#BI-Hybrid

Top Skills

Braze
Databricks
Excel
Git
Google Analytics
Google Suite
Looker
Pyspark
Python
R
Salesforce
Spark
SQL
HQ

Ibotta Denver, Colorado, USA Office

Currently hybrid - our headquarters are located in central Downtown Denver - convenient access to public transportation and Denver's best restaurants!

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