We're looking for a Senior Web Analytics Specialist, who has experience with analyzing marketing data to help clients understand website performance and how to improve marketing campaigns and website usability. You must be a dynamic self-starter, can think on your feet, play well with others, and do great work in a fast paced, agency environment. This is a client-facing position.

By bringing together like-minded people, who share common passions, who enjoy each other's company and respect each other's skills, BlueModus has created a culture where people work hard, have each other’s backs, and love what they do. Come join a team with a clear mandate to deliver high value to their clients. If you’re up for a challenge, then we’d love to hear from you.

Benefits

• Competitive salary
• Recharge your batteries with ample paid time off that includes 9 holidays, 10 vacation, 2 personal and 5 sick days
• Get that dental checkup with full benefits - health, dental, vision and disability
• Plan for your future with our 401(k) plan + employer match
• Awesome office in the heart of downtown Denver right off the iconic 16th Street Mall
• Fully stocked kitchen and snack dispensers
• Catered team lunches 3-to-4 days a week, plus breakfast on Fridays
• Keg for Thirsty Thursdays
• Team building “fun” days and other company sponsored activities through the year
• Dog friendly office
• Whether you’re an early riser or a snooze master, pick a schedule that works for you with flexible working hours
• Take the stress out of commuting with our public transportation subsidy
• Dress for comfort in our casual environment
• Never stop growing with professional development opportunities like conferences and continuing training

What You Will Be Doing

• Produce reporting and analysis for websites and associated digital marketing efforts for clients
• Work with team members to come up with innovative new ways to capture and display data (data visualization)
• Access and analyze digital marketing data from various sources such as Google Analytics, email service providers, and more
• Understand the technical underpinnings of web analytics, and write tracking requirements for websites and marketing campaigns
• Support A/B and multivariate testing scenarios to improve usability, marketing performance, and conversion
• Be able to explain analytic concepts such as sessions, unique visitors, screen views, and events, as well as their importance, to clients and other non-analytical stakeholders
• Draw conclusions about how marketing programs could be improved, based on performance
• Should be familiar with high-level marketing performance benchmark ranges such as bounce rates, email open rates, etc.

Must Haves

• Strong data analytical skills
• Strong experience with Google Analytics and Google Tag Manager
• 3+ years of experience in web data analytics (i.e. Webtrends, Google Analytics, or Adobe Omniture)
• Experience in database management
• Ability to break down complex concepts into simple explanations
• Independent yet collaborative team member
• Sharp attention to detail
• Excellent organization and documentation skills
• Proficiency in marketing automation and email marketing software / platforms
• Proficiency in MS Word, Excel, and PowerPoint
• Strong written and verbal communication skills for extracting customer requirements and acceptance criteria
• Be organized and able to manage several work streams with different priorities

Nice-to-Haves

• Experience with Tableau, Microsoft Power BI and/or Tealium
• Previous experience working with websites and microsites built in a .NET based Content Management Systems (CMS) like Kentico, Sitecore, or Sitefinity
• Experience working on projects with third party vendors and independent contractors
• Experience working at in an agency environment
• Bachelor’s degree in marketing, business, analytics or related disciplines preferred