Senior Research Analyst - Consumer Package Goods

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Who are we?

GutCheck is an agile, tech enabled market research firm that provides deep audience intelligence. Our clients require deep insights on their target audiences, to help them better product ideate, product develop and brand. We help make heroes of our clients and aid them in making dozens of product development and marketing decisions!

What is a Senior Research Analyst at GutCheck?

You will be one of our hero-makers -- an enthusiastic, intellectually curious analyst who provides the brains and industry expertise to make GutCheck the irresistible first choice for a wide variety of consumer package goods clients.

What should you know before applying to this role?

You will be the leading CPG expert in the company. In a typical day, you’ll handle the design, analysis, and reporting for a mix of qualitative and quantitative consumer package goods projects, and will serve as an expert on the application of survey and non-survey data to solve client business problems. You will also excel at thinking on your feet to thrive in a fast-paced environment focused on delivering the mix of speed, quality, and value that our clients desire.

What type of clients do we work with and what type of work do we do?

Many of our clients are in the CPG industry but we also work in tech, food service, retail, healthcare, and B2B. We are a tech enabled services company, holding our client's hands every step of the way.

Here is a glimpse of what this role entails, is this right for you?

Maintain and promote a positive, optimistic outlook, personal accountability, and solution-focused orientation among immediate and cross-functional team members

  • Research Design, Analysis, Reporting and Execution (DARE)
    • Provide recommendations on research methodology, scope, survey design, and analysis for qualitative and quantitative studies to address client business objectives
    • Design research and conduct analysis and reporting for multiple, fast-paced international and domestic consumer package good projects
    • Use your industry and research knowledge to provide guidance to other teammates working on consumer package goods studies
    • Write compelling story-driven reports that demonstrate a clear understanding of client business objectives and issues in the consumer package goods industry
    • Ensure that each consumer package goods report we issue is based on well-designed agile research with analysis and reporting that provides actionable recommendations against client business objectives
    • Demonstrate audience expertise by linking pre-launch audience insights to recommended marketing actions
    • Be an expert in the design, analysis, and reporting for our survey+non-survey data solutions
  • Client Management and Customer Satisfaction
    • Maintain a maniacal focus on research quality, speed, and relationship building while working on projects for some of our biggest accounts
    • Proactively engage with clients to ensure a positive experience and maximize the value and benefit of the product and services provided
    • Serve as an expert in linking our strategic and tactical solutions to best meet client needs
    • Support our Sales and Client Service teams working with consumer package goods clients as a client-facing technical expert
  • Product Support
    • Use your knowledge of the consumer package goods industry to provide guidance, as needed, to the GutCheck teams developing new research products and features


Here are some things we are looking for...

  • Advanced degree or training in a research or business-related field (social science, management, psychology, statistics, market research, business)
  • Typically, 8-12 years of experience in market research methodologies and analysis including strategic and tactical, quantitative and qualitative
  • 5+ years of experience in a research, marketing, or branding role within the consumer package goods industry.
  • A strong understanding of issues affecting the consumer package good industry and the ability to apply this understanding to make insights actionable.
  • Deep understanding of consumer decision making and the ability to translate this understanding into actionable business recommendations
  • Ability to see patterns in data – survey and non-survey -- and to connect those patterns to consumer behavior
  • Demonstrated ability to work effectively in an environment of multiple projects with turnaround times substantially shorter than the industry average
  • Big picture thinker who can pinpoint the heart of each key business issue and set it within its broader context
  • The ability to communicate difficult concepts in a clear, straightforward way.
  • Exceptional communication skills, written and oral including strong presentation skills for audiences of any size

What we offer you!

The GASI (Give a Sh** Index) culture. You will walk in every day giving it your all, while having fun and being able to be who you are. You will be working side by side with everyone and be able to live by and champion our cultural values of Team, Educated Opinion, Economic Thinking, Intellectual Honesty, and Trust.

If you feel this role is right for you, or it's the right next move in your career, we would love to hear from you!


We’re an agile, fast growing company and this job description isn’t meant to be a complete list of your qualifications or all of the things you’ll do.


GutCheck is proud to be an equal opportunity employer. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status.









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Location

We are located a block away from the city Target downtown with tons of delicious restaurants by us. Five On Black, French 75 and Guard and Grace!

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