Senior Growth & Marketing Analyst

| Greater Denver Area
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About VORTO

We are building software which enables businesses to be more economically and environmentally sustainable by digitally transforming the supply chain. As the Senior Growth & Marketing Analyst at VORTO you will power the growth of our platform by leading & deploying our driver acquisition plan.

About the Role

Every member of the VORTO team is laser-focused on innovating on behalf of our customers. This position is highly entrepreneurial in nature, and we look for candidates who develop a full picture of the business problem, get into the mindset of our customers, and are excited about using non-traditional methods to get the job done.

This role will be responsible for managing our marketing & driver acquisition strategy end-to-end. We’re looking for a highly data-driven individual with analytics and BI experience that is comfortable managing a multi-prong marketing plan. Successful candidates will have a pragmatic “whatever it takes” mind set with an unwavering focus toward optimizing bottom-line platform growth. Organized, product-minded individuals with a data analytics skill set will thrive in this role.

Requirements

Specifically, you will:

  • Create and maintain a portfolio of marketing campaigns across digital, radio, billboards, paper, grassroots, word-of-mouth, etc.
  • Analyze data (behavioral, geospatial, etc.) from our platform to optimize and target marketing campaigns
  • Learn the industry, what it’s like to be a short haul driver, and find innovative ways to get our message across
  • Manage and optimize multivariate ad campaigns across languages, different creative assets, geographies, etc.
  • Be responsible for our brand image from the eyes of our platform customers
  • Be an engine of platform adoption for the company!

Here are some qualifications we look for:

  • A growth-hacker mindset. Data Science or Product backgrounds are a plus!
  • Experience with data analytics is a must -- including comfort with SQL
  • Confident in some variety of analysis language/tool -- python/pandas, tableau, R, etc.
  • Experience deploying digital marketing such as Facebook Ads, Google Adwords, is a big plus, but not mandatory
  • Stats fundamentals such as statistical significance and experimental design

Benefits

At VORTO we are committed to developing our employees and providing them exciting opportunities to grow and prosper in their careers. We encourage you to visit our careers page and read this blog post to learn more about our culture.

We offer a competitive benefits package as well as numerous additional perks including:

  • Competitive compensation package
  • Health, Dental and Vision Insurance
  • 401k with matching
  • Company paid life and short-term disability insurance
  • Company paid parking or transit pass
  • Relocation offered when applicable
  • Modern office space in Denver
  • Daily coffee, tea, drinks & snacks
  • Team happy hours

VORTO is an Equal Opportunity Employer.

Disclaimer: This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Other duties, responsibilities and activities may change or be assigned.

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Technology we use

  • Engineering
  • Product
    • GolangLanguages
    • SqlLanguages
    • AngularJSFrameworks
    • TensorFlowFrameworks
    • KubernetesFrameworks
    • PostgreSQLDatabases
    • FigmaDesign

Location

Our company is in a trendy area with plenty of bars, restaurants, gyms and shopping. Plus, there is great access to public transportation.

An Insider's view of VORTO

What's something quirky about your company?

We listen to "Who Let the Dogs Out" almost daily at 4:30pm and have the most well stocked refridgerator in town... ranging from energy drinks, all types of La Croix, snacks galore, and even lunch choices, we're a fan of eating and drinking well. The environment feels like the cup is half-full with generosity for all of the hard work. ;)

Jennie

Office Manager/Executive Administrator

How do you collaborate with other teams in the company?

We are an extremely collaborative team so I am always working with other groups within the company. While I am testing, I am in constant communication with our software developers; when I am presenting to clients, I am in communication with our sales team; and our operations team has daily updates on all customer activities.

Kaitlynn

Operations Manager

What are some things you learned at the company?

Even as an engineer, I’ve learned that it is crucial to understand how the user experiences our app day-to-day. Without that context, it is impossible to take full ownership for building new features. I’ve also learned how much grit and resilience it takes to deliver a product that thousands of people use every day.

Ryan

AI Engineer

What unique initiatives do you have that encourage innovation?

Innovation is only valuable when it is commercializable. So many companies either a) never innovate, or b) innovate, but without ever creating any value. We invest in exposing every Vortonian to diverse aspects of our business & industry so they can innovate in ways which make an impact.

Sam

Chief Product Officer

What's the biggest problem your team is solving?

Biggest problem we're solving is simplifying the supply chain industry, minimizing the number of trucks that are needed on the road, and at the same time increasing customer's earnings by eliminating non productive time (NPT) and demurrage.

Sean

Engineer Manager

What are VORTO Perks + Benefits

VORTO Benefits Overview

Vorto provides the latest in tech and even a 401(k) with a company match which are rare for a startup. This is possible due to the rapid market success of our products, which flow directly from our culture of relentless speed of innovation. Our level of success has enabled Vorto to be competitive in pay along with a big upside in equity potential.

Culture
Eat lunch together
Daily sync
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Highly diverse management team
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Vacation & Time Off Benefits
Paid Holidays
Perks & Discounts
Casual Dress
Commuter Benefits
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Professional Development Benefits
Promote from within
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