Sr. Market Intelligence Analyst

| Greater Denver Area
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Overview:

We are looking for a Sr. Market Intelligence Analyst to join the competitive intelligence team and provide actionable intelligence about key competitors in a dynamic and highly competitive market.

This role will require both technical and marketing savvy as well as a good understanding of the software sales/buying process.

 

Position details:

Main job responsibilities include:

  • Research: stay current on market and competitors and monitor the news/marketplace, on a daily basis. Undertake specific research projects, build areas of expertise and share knowledge with team members.
  • Competitive analysis: perform research and analysis on specific competitors: market presence, product offerings and capabilities, sales strategies and relevant dynamics. Gain a deep understanding of some of Alteryx’s key competitors and build winning competitive strategies.
  • Content development: develop competitive briefs, product reviews, battle cards, enablement materials and presentations for different audiences (product teams, sales, pre-sales, marketing, executive team, partners) with the appropriate level of details.
  • Product management: keep up with product direction and product. Identify and communicate portfolio gaps and market observations on a regular basis.
  • Sales support: Assist sales in competitive situations by making recommendations on sales strategies and by highlighting the benefits of Alteryx vs competitive offerings. Participate in sales calls and on-site visits to help account executives close deals, if needed.
  • Global enablement: regularly deliver presentations - live or virtual - on market and competition, including new hire training.
  • Product marketing: experience bringing a product to market or being part of an organization that does
  • Comply with ethical standards in obtaining and disseminating data
  • Willingness to travel: 20% travel estimated

 

 

Qualifications:

  • Must have:
  • BA / BS Degree in Computer Science, Information Technology or equivalent
  • 5+ years’ experience in consulting, product marketing or product management in fast paced environments
  • Content development skills using Microsoft Office suite a critical requirement
  • Technical background but also strong business acumen
  • Ability to leverage research to develop competitive strategy and tactics
  • Excellent analytical skills. Must be comfortable seeking out and piecing together fragments of information, extrapolating, recognizing patterns and drawing conclusions from partial data
  • Excellent organizational skills with ability to efficiently multi-task
  • Excellent written and oral communication skills with ability to explain complex concepts both concisely and simply
  • Team player with a demonstrated ability to work with cross-functional teams and collaborate on deliverables

 

Nice to have:

  • Alteryx experience strongly preferred as well as expertise in least one of the following markets:
    • Data management,
    • Business Intelligence & Analytics,
    • Data science.
  • Competitive analysis experience not a pre-requisite but will be considered a strong plus
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Location

Right at the entrance to the Interlocken Technology Park, our office is easily accessible from Denver and Boulder. You can see the mountains from the office -- need we say more?!

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