Sr. Copywriter
Role Purpose
Craftsy is looking for a Senior Copywriter to lead and support the communicative experience of our brand for the Creative Team. As our Senior Copywriter, you’ll help activate the voice that will inspire generations of makers. If you’re a creative type, this is an amazing opportunity to build a brand that is, literally, all about creating and exploring your passions. Our Senior Copywriter will join an awesome crew of writers, designers and marketers, helping to drive the Craftsy brand forward through outstanding branded creative work.
Responsibilities
- Play a lead role in activating brand voice and personality across a variety of consumer touchpoints.
- Mentor other writers to help the team grow in creative excellence and brand marketing savvy
- Excel in a blended role requiring both creative concepting and tactical execution
- Work closely with Design in pursuit of holistically optimized creative solutions
- Build strong cross-functional partnerships in order to act as a steward of the brand and a champion of creative thinking at Craftsy
- Keep our target customers at the forefront of your work and be deeply curious about our products and the experience we create
- Be able to take feedback and use it to build on your work
- Work comfortably with business data and consumer insights to inform creative strategy
- Admire your co-workers’ fabulous crafting achievements
Basic Qualifications
● 3+ years of agency or in-house experience building a successful brand voice and personality
● Experience translating business objectives into creative concepts, and creative concepts into outstanding execution
● Ability to write for and deliver both tactical /direct response acquisition initiatives as well as brand messaging for seasonal campaigns and larger holistic brand activations
Eligibility Requirements
● Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered
● Willingness to travel and work overtime, and on weekends with short notice as needed
● Must be willing to work in Denver, CO
● Must have unrestricted work authorization to work in the United States