AdTech Strategist / Content Editor at DELVE

| Greater Boulder Area | Remote
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Delve Deeper! Join one of Inc 5000’s fastest-growing companies as an AdTech Strategist / Content Editor.  DELVE is an analytics-first media consultancy and top-rated Google Marketing Platform, Google Cloud Platform, TheTrade Desk, Amazon AWS partner and reseller that provides strategy, insights, execution, and optimization of customer data to improve digital media ROI. DELVE aims to help emerging Challenger brands achieve their goals in Digital Marketing through the power of white-glove, data-driven service. We are experiencing tremendous growth and are on track to triple our revenue in 2021! We are looking for amazing people to join our team.

 

Objective of the Role:

We are looking for a strategic thought leader to join our team. This role will be part of the Marketing team and responsible for guiding and creating informative, on-message, on-point content that engages marketing and analytics decision makers to support demand generation, thought leadership, and sales enablement initiatives. Qualified candidates will have deep experience conducting research, identifying and engaging SME’s, editing and guiding content about data, analytics and digital advertising topics for marketing audiences. Must bring excellent writing, reading, editing, and critical thinking skills for conveying technical subject matter in an engaging way.

 

Primary responsibilities:

  • Research and write about data, analytics, digital advertising trends and topics that help DELVE build authority and credibility among marketing decisions makers

  • Conduct expert interviews and review technical materials to inform writing narratives 

  • Work directly with internal teams on all assets related to content creation

  • Edit and sometimes write a variety of content types including blogs, articles, white papers, eBooks, case studies, explainer video outlines, podcast talking points, and additional content types as needed to align to buyer personas and buyer journey stages

  • Copy edit all content to ensure it is free of all grammatical errors

  • Integrate SEO keywords into content deliverables

  • Collaborate with designers to support content production

 

Qualifications:

  • Must have at least 3 years AdTech industry experience

  • 2 years experience working for either; an industry publication focused on writing about digital marketing agencies, digital consultancies or digital advertising, Or a top rated research and advisory company.

  • Expert at conveying complex or technical ideas in understandable language that engages B2B audiences and drives inquiry

  • Expert at identifying and engaging with Subject Matter Experts on digital advertising

  • Aligning narratives to audience pain/gain drivers and desired business outcomes, while creating effective calls to action

  • How to re-imagine and repurpose long-form content into smaller content pieces for use in marketing campaigns or corporate communications

  • How to establish a creative voice that can adapt itself to a variety of content types, voices, and tones, while staying true to the brand, with an ability to enforce brand voice in others

  • Best-practices writing, editing, and style guidelines for short-form and long-form content

  • Tailoring narratives to different buyer personas and journey stages

  • Optimizing content for search (SEO)

  • B2B content distribution techniques and channels to reach target audiences

  • Content consumption and conversion analytics to improve the engagement and conversion of the content you are creating (views, downloads, website referral traffic, social sharing, etc.)

  • Google Workplace/G-Suite

  • Content management systems, digital asset management, content databases

  • How to be self-motivated and work in a fast-paced environment to meet deadlines 

  • How to work independently and collaborative in a team environment

  • Planning and executing webinars or podcasts is a plus

  • Ability to multi-task and work in a fast-pace, high-change environment

  • A flexible mindset that is energized, not frustrated, by the messiness common to rapidly growing organizations.

 

Who We Are:

DELVE is a fast-paced company with a list of high-profile customers across the USA and EU. Among our key clients are UNICEF, Wynn, Virgin, Gerber Life, ALG and AT&T. We are growing rapidly and we look for collaborative, ambitious, candid, and energetic teammates. At DELVE, we prioritize our people. With so much talent, we recognize the importance of our employee’s well-being and will go above and beyond to ensure they work in the best environment that fosters personal and professional growth. We care about our culture and reward creativity and determination. We are also in the process of becoming B-Corp certified and carbon neutral. Our team looks for data-driven, problem-solving, and agile people who take work personally but still know how to have fun.

DELVE is headquartered in Boulder, Colorado, with offices in New York, Warsaw, and Minsk.
 

What DELVE Offers:

● Ownership of your work, responsibility to make things happen and the opportunity to make a real difference

● An opportunity to join a fast-paced and exciting global business in the data science/ad-tech sector

● A culture that emphasizes honesty, collaboration, growth and personal responsibility

● A competitive salary and quarterly bonus opportunities

● A promote from within culture and the chance to define your career growth

● Fully paid health and dental insurance

● Safe harbor 401k with 4% company match

● Optional vision, life insurance, disability insurance and flexible-spending account

● 2-3 work from home days per week & flexible working hours based on team requirements and management discretion (all employees are required to work from home during the COVID-19 pandemic until it is safe to return back to office)

● 15 days of PTO + 9 yearly paid holidays + a paid end of year holiday week

● 8 sick days

● 3 months paid parental leave

● $1,000 Wellness Benefit

● Brand new office in Louisville, CO (just outside Boulder), built and designed exclusively for DELVE

 

Salary range for this position is $(85k - 120k) plus a bonus potential and is based on prior experience and qualifications.

Delve is an equal opportunity employer. We believe that diversity enriches the workplace and we are committed to growing our team with the most talented and passionate people from every community. Delve strives to create a culture of unity and respect and to that end, we have a zero tolerance policy for behavior that promotes harassment, hate and discrimination of any kind. We are committed to providing reasonable accommodations for qualified individuals. If you require assistance during the application process due to a disability, please let us know.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • AWS (Amazon Web Services)Languages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • Google CloudFrameworks
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • PiwikAnalytics
    • TableauAnalytics
    • Google Tag Manager 360Analytics
    • Google Analytics 4Analytics
    • Adobe AnalyticsAnalytics
    • Google Optimize 360Analytics
    • Google Surveys 360Analytics
    • Qualtrics Analytics
    • MiroDesign
    • PhotoshopDesign
    • Google DriveManagement
    • Google DocsManagement
    • Google SlidesManagement
    • WrikeManagement
    • WordpressCMS
    • Google Marketing PlatformCMS
    • HubSpotCRM
    • SalesforceCRM
    • Salesforce PardotCRM
    • Campaign MonitorEmail
    • MarketoLead Gen

Location

321 Taylor Ave, Louisville, CO 80027

An Insider's view of DELVE

What are some social events your company does?

Since we're a team that's spread across several countries virtual events are a big part of bringing us all together in a fun, relaxed way on a quarterly basis. Last year my Data Science team did an International Monster Hunter with Team Build Co. We had so much fun that everyone is asking to do something similar this year!

Svetlana

Head of Analytics

How do you collaborate with other teams in the company?

Collaboration is a key to success in the day to day at Delve. This makes it a great way to gain knowledge and interact with team members across the various departments. When you collaborate with various teams you are able to ask additional questions, and grow your knowledge of Delve and the changing landscape we work in.

Brennan

Business Development Representative

How does the company support your career growth?

From day one the leadership team at DELVE has asked where I want to take my career and how they can support me. This speaks volumes to a recruiter as we often get put under the only experience makes you grow bucket. DELVE is not like that, they want to see their employees excel and grow.

Jill

Senior Recruiter

How do you empower your team to be more creative?

I am always encouraging the team members to be their own toughest judges, grind their own thoughts, and question the obvious to find the proof. At the end of the day, we've been saying for years now that "we are not a creative agency - but we are creative with data".

Anton

President

What kinds of technical challenges do you and your team face?

Here at DELVE we treat each client as a unique business. We customize our solutions to be the best partner for our clients. However, customized solutions always come with technical challenges. Don't get me wrong, this is why I love working at DELVE, because it's always a challenge and no day is the same.

Stephanie

Programmatic Media Team Lead

What are DELVE Perks + Benefits

DELVE Benefits Overview

We offer market competitive salary and quarterly bonus opportunities
A promote from within culture and the chance to define your career growth
Company fully paid health, dental, and vision insurance for employees and all dependents
Company paid life and ADD insurance
Safe harbor 401k with 4% company match
FSA and HSA options
2-3 work from home days per week & flexible working hours based on team requirements and management discretion (all employees are required to work from home during the COVID-19 pandemic until it is safe to return back to office)
15 days of PTO + 8 yearly paid holidays + 2 floating holidays +the week between Christmas and New Year's off
8 sick days
3 months paid parental leave
$1,000 Wellness Benefit

Culture
Volunteer in local community
DELVE organizes semi-annual volunteer days with local nonprofits.
Partners with Nonprofits
One of our first clients was UNICEF, one of the most respected global non-profits in the world. The Non Profit sector is one of our target LOBs which we are growing rapidly.
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Diversity
Highly diverse management team
Our management team is as diverse as our staff and our Head of People and Culture is an expert in establishing DEI programs that promote a sense of employee engagement and belonging.
Unconscious bias training
We require yearly training on unconscious bias and anti-discrimination.
Mean gender pay gap below 10%
Diversity Employee Resource Groups
We currently have our women_connect employee resource group and plan to establish more in 2022.
Hiring Practices that Promote Diversity
Our talent acquisition team actively promotes diversity and equity in hiring; we present diverse candidate slates and many positions do not require degrees, we accept experience in lieu of education.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Delve offers FSA accounts for both health and dependent care. Delve also offers an HDHP with an HSA that includes a company contribution of up to $1000/year.
Disability Insurance
Dental Benefits
DELVE provides fully paid dental coverage for employees and their dependents.
Vision Benefits
DELVE provides fully paid vision coverage for employees and their dependents.
Health Insurance Benefits
DELVE provides fully paid medical coverage for employees and their dependents through Cigna base and choice PPO plans as well as a High Deductible Health Plan with HSA and employer contribution.
Life Insurance
Delve provides life insurance at 1X annual salary and employees have the option to purchase additional coverage.
Wellness Programs
Delve offers a $1000 annual wellness stipend that can be used for anything wellness related - from ski passes to gym memberships to healthy meal plan subscriptions and even running shoes.
Team workouts
Delve sponsors a few team wellness challenges each year where cross functional teams compete against each other for glory and monetary prizes.
Mental Health Benefits
In addition to the mental health benefits provided by our health plans, Delve also offers an Employee Assistance program (EAP) with 5 in-person counselor visits in addition to virtual visits.
Retirement & Stock Options Benefits
401(K)
Delve offers a safe harbor 401k (all funds are immediately vested) with traditional and ROTH options. We also offer free financial planning sessions to help you choose how to invest your funds
401(K) Matching
Delve matches 4% of your 401k retirement contribution.
Performance Bonus
Delve pays a quarterly performance bonus. Bonus targets have been paid in full each year. As we continue to grow we anticipate being able to pay above established individual bonus targets.
Child Care & Parental Leave Benefits
Generous Parental Leave
Delve offers three months fully paid parental leave to all employees with at least six months of service. This leave is available to parents of adopted children as well.
Flexible Work Schedule
DELVE offers a flexible work schedule outside of core hours (8 am - 5pm). In addition, we offer half-day summer Fridays (you can leave at noon if your work is done) and short Fridays (3:00) year round
Remote Work Program
DELVE lets all employees work remotely at least twice a week or more, pending their manager's discretion and client delivery requirements. We also hire many fully remote (not near an office) colleague
Family Medical Leave
Even though we do not meet the government threshold for providing FMLA (since we are still small) Delve does provide this as a benefit to our employees.
Company sponsored family events
Delve has happy hours and summer gatherings were employee's significant others and children can attend.
Vacation & Time Off Benefits
Generous PTO
Employees start with a bank of 15 days of PTO per year and yearly PTO banks increase based on time with the company.
Paid Holidays
Paid Sick Days
DELVE offers 8 days of Paid Sick Leave annually
Perks & Discounts
Casual Dress
DELVE's casual dress code includes jeans and t-shirts any day of the week.
Company Outings
DELVE hosts employee outings - including happy hours and annual winter (ski) trips!
Game Room
Our new office in Louisville has a game room with vintage pinball machines and more.
Some Meals Provided
Happy Hours
DELVE hosts quarterly happy hours at local bars / restaurants.
Parking
Pet Friendly
DELVE employees can bring their dogs to the office every day of the week.
Relocation Assistance
Relocation assistance is provided for specific positions.
Fitness Subsidies
Delve offers an annual $1000 Wellness Bonus which can be used for gym memberships, personal training and more.
Home Office Stipend for Remote Employees
Delve provides a work computer and up to two monitors for our remote employees.
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Tuition reimbursement may be available for programs/certifications that are directly applicable to your position.
Promote from within
Continuing Education stipend
All employees receive an annual continuing education stipend.
Time allotted for learning
Paid industry certifications

Additional Perks + Benefits

We are very proud of the richness of the benefits we offer as less that 5% of US companies offer 100% paid health insurance to employees AND their dependents. On top of that we also offer fully paid dental and vision for employees AND their dependents. We are constantly researching the market, and asking our employees, what benefits are important to them and we update with new benefits every year.

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