Listen: Ibotta's CEO talks about idea generation & paper napkins

by Elyse Kent
July 25, 2014

[video:http://youtu.be/XHXRkYoe42E autoplay:1]

CEO of Ibotta, Bryan Leach, generated the idea for the mobile-coupon startup while on a plane. With no prior tech experience, Bryan left behind his job as a lawyer and embarked into the hazy unknown of the startup world. Over $25M dollars later, Leach's startup has grown to be more than just an idea on a napkin. As Ibotta continuously adds to its vast network of cash-back partners, there is no telling for what's in store except for further increase in its user-base.  Listen to his most recent radio interview and hear what path lead him from a simple idea to a venture-backed startup.

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