PPC Analyst

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 Metric Theory Awards & Accolades:

 

- SEM Agency of the Year Finalist, Search Engine Land Landy Awards, 2016

- Best Enterprise B2B Campaign, Finalist, Search Engine Land Landy Awards, 2016

- Female SEM Marketer of the Year, Finalist, Search Engine Land Landy Awards, 2016

- Best Places to Work (#1), Ad Age, 2015

- Best Places to Work Finalist (Small Companies), Denver Business Journal, 2015

 

Company Description:

 

Founded in 2012 by industry veterans, Metric Theory provides multi-channel digital advertising services including search engine marketing, Facebook advertising and Display advertising for 190+ clients. Metric Theory uses a sophisticated and data-driven methodology, top-notch technology, and utilizes an unrivaled training program for our team.  Our passion for paid search delivers both top and bottom line growth for our customer's eCommerce and lead generation efforts.

 

The company has already seen explosive growth from inception, maintained cash flow positivity and has over $80 million in annual advertising spend under management.  The client base has grown to encompass IR500 retailers, major national brands and some of Silicon Valley’s hottest technology companies.

 

We are rapidly growing in our San Francisco, Denver & New York offices and are always looking for new talent to join our team.

 

 

Job Description:

 

The PPC Analyst position is the initial phase in a career track that builds mastery in both paid search advertising as well as client services.  This role is designed to provide you with the training required to drive demonstrable results on advertising campaigns ranging from $10,000-$500,000/month in budget. The role is expected to last from 8 to 12 months ending with a promotion into an Account Manager position.

 

What happens during the initial phase? You go through an extensive and proven hands on training program led by the Metric Theory management team, which has a track record of developing over thirty SEM Account Managers in the past three years.  During the training you will master keyword selection, ad copy writing, bid management, remarketing & more.  You will use statistical analysis in Excel, Google Analytics and enterprise technology such as Kenshoo to increase revenue, improve ROI, increase leads and grow the online advertising efforts of our clients.

 

After the initial month of heavy training, we want to make sure you feel part of the action on the Account Services team.  Therefore, you start to execute work on live campaigns.  You will be exposed to businesses ranging from Fortune 500 companies to 10-person eCommerce companies that rely on SEM to drive revenue.

 

The goal of the ongoing training program is to transition you to a full Account Manager role where you will be responsible for your own client portfolio. Beyond the Account Manager role, we have opportunities to progress to a Senior Manager role after 2 years focusing on leading a team or an SEM specialty.   

 

Qualifications:

 

University degree with strong academic performance (Minimum 3.0 GPA)

- Prior statistical, analytic or digital marketing background

- Desire to become a pivotal player in a rapidly growing company

- An inquisitive mind and comfortable with numbers; SEM is extremely data driven

- Strong communication and social skills

- Leadership experience in some capacity, either professionally or personally

- Demonstrable work ethic and drive for success

 


Why You'd Love Metric Theory:

 
Fun Culture!
– Competitive Salary & Bonus Opportunities
– Exceptional Benefits: 401k, Health, Dental, Vision, etc.
– Elite Training Program
– Frequent Happy Hours
– Annual Summer Party (trips to Tahoe, Steamboat, Carmel, etc.)
– Work From Home Opportunities
– Half Day Friday Opportunities
– Advancement Opportunities
– Access to AnyPerk.com
– Volunteer Opportunities
– $75 Towards Gym Membership

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Location

We're located in the heart of LoDo on Blake Street; walking distance from Coors Field and Union Station.

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