Customer Success Manager (CSM)
Here at Kapost, we are revolutionizing the way that companies get the right marketing content to the right buyer at the right time. As the world's leading provider of B2B content marketing software, we are partnering with our 150+ clients -- GE Digital, LinkedIn, IBM, and Salesforce to name a few -- to power their content operations. We’ve been featured as a great place to work by Built In Colorado. We're growing fast and are looking to add to our talented team. Read more about our culture here!
JOB DESCRIPTION:
Customer Success Manager (CSM)
Dept: Customer Success | Reports to: Director of Customer Success | Location: Boulder, CO
The CSM’s primary responsibility is to take ownership of a portfolio of customers, commit to their success, and relentlessly drive adoption and secure renewal for them, by:
Building relationships with executive sponsor(s)
Learn their business’ priorities, strategic initiatives, and content operation goals
Ensure they are bought-in to our value prop and vision as a Marketing Operating System
Align with them on their Success Plan to ensure delivery of business value
As value is delivered, demonstrate that to them and confirm the business value
Tenaciously advocating for customers’ product & service needs
Empowering your Champion (Project Lead) to extract full value through interactions with you, and also usage of our Customer Marketing resources
Managing and mitigating risk & escalations
Being a product usage best practice subject matter expert (SME), and prescriptively guide the customer in those best practices
Lead, drive, and manage change within large, complex, enterprise organizations
Accompanying these goals are customer satisfaction and multi-level customer executive relationship management. This is a role for an experienced client-facing professional who has broad expertise in customer relationship management, enterprise SaaS deployment program management, change management, and strategic consulting.
The ideal candidate will have large account management experience, understand what it takes to secure successful renewals for enterprise software, and be well-versed in cross-functional service delivery while being able to liaison strongly with Kapost’s Implementation Team, Consulting Team, Support Team, Product, and Sales team(s).
Think of yourself as a business owner with a portfolio of customers with which you have to achieve high levels of product adoption, upsell, and renewal. You should know the health, risk, goals & opportunities within each of your customer accounts, and then act accordingly.
Key Responsibilities:
Understand each customer’s business goals and priorities and manage the plan to drive achievement of those goals - at both a strategic and a tactical level - starting during pre-sales discussions and continuing through the lifecycle of the customer relationship
Establish a trusted advisor relationship that works to ensure customer’s overall satisfaction with our products
Identify risk in your accounts, and developing/managing risk mitigation plans
Work with Kapost’s Renewals Manager to ensure your customers renew
Work with Sales on upsell/cross-sell/expansion opportunities within your portfolio
Develop and drive the execution of Success Plans that outline your customers' business challenges, business goals, success criteria, and measurable KPIs
Create, deliver, and execute quarterly Executive Business Reviews for your customers to benchmark progress, track toward success, and advise on growing best practices
Act as a liaison between Product Management and your customer with a focus on communicating the Kapost roadmap and how the roadmap will influence customer activities
Leverage customer relationships as needed for prospect references
Prioritize and drive resolution on escalated customer issues in coordination with the Support Team
Manage C-level/executive, mid-level, and project relationships among a diverse set of customers
Develop complete understanding of the Kapost platform by understanding the how-to as well as best practices
Be comfortable and capable communicating Kapost’s solution and value to a primarily non-technical audience of marketers
Ability to travel up to 50%
Gross renewal rate
Net retention rate
Executive alignment health scorecard
Product usage & adoption metrics
NPS
Requirements/Skills:
Strategic client manager with success in building high quality relationships with executive sponsors at enterprise companies
5+ years experience with managing enterprise software applications in a customer success / account management function
Experience in SaaS, change management, project management, strategic account management and executive engagement is a must
Teamwork skills a must, ability to collaborate and manage internal and external resources
Proven time management skills in an environment where you may be managing several customer engagements simultaneously
Excellent verbal, written, and interpersonal communication skills
Ability to think, act and lead strategically as well as tactically to execute against your customer's’ business goals
Proficient and organized, with the ability to take detailed notes and act on follow-up items
Must be a quick learner, self-starter, and have the ability to work with minimal supervision in a fast-paced environment
Experience with technology stack of: Salesforce, Marketo, Eloqua, Gainsight, Smartsheet, Slack, Google Apps, Microsoft Office, etc. a plus
Four year university/college degree required
Content marketing experience/expertise a plus, but not required
Key Attributes in a Successful Kapost CSM
Leadership
Project Management
Strategic Planning and Account Management
Empathy
Executive Presence
Grit and Tenacity