Channel Marketing Manager

| Greater Denver Area
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Rachio is changing the way people manage water. Over the last three years, Rachio has established itself as the leader in Smart Irrigation. Consumers and Professionals are enjoying the water savings benefits of the Rachio solution while having control of their system right from their mobile device. As Rachio looks toward future growth, we are investing in a team to take the Rachio solution to professional markets. Landscape and Home Automation professionals alike are already seeing the advantages of having their clients connected to the Rachio solution. The Rachio Pro team will be focused on delivering innovative channel / marketing solutions to current and new professional partners that driving Rachio growth and ensuring ROI for our partners.

This role will be the marketing lead for programs within our professional channel business. This includes identifying opportunities, building strategies, creating programs and managing the ongoing marketing needs for the channel. The role will serve as the day-to-day contact for marketing for the professional channel as well as key professional channel partners.

Responsibilities
  • Work closely with our professional channel team to develop marketing strategies to build awareness, engagement and enable sales of the Rachio controller.
  • Create, launch and manage marketing programs to support these strategies including advertising, retail displays and collateral, co-marketing, content marketing, and email communications.
  • Develop a strong understanding of professional channel needs & how to best position Rachio products in that market.
  • Support professional sales programs and initiatives as needed - from collateral to events to CRM activities.
  • Be the main day-to-day contact for the professional channel team for needs from marketing, including the creative team.
Required Experience
  • 5+ years experience in trade or channel marketing at agency or in-house in B2B or SMB marketing.
  • Track record of developing and executing marketing and sales programs that deliver results.
  • Strong mix of creativity, analysis and execution to ensure success and drive results.
  • Passion for the needs of the customer and the channel.
  • Solid communication and collaboration skills. Being a team player is key.
  • Willingness to travel 25% of the time.
Preferred Experience
  • Experience in start-up or high growth business - especially technology businesses.
  • Experience working with CRM or Marketing/Sales automation platforms.
Compensation
  • Competitive package comprised of salary and variable components
  • Equity via stock options
Benefits
  • Great location in Denver’s LoDo area, near Cherry Creek trail, Union Station and Larimer Square.
  • Employee Paid Medical & Dental Insurance, 50% spouse paid.
  • 401(k) Employee Retirement Savings Account.
  • Paid Holidays & Flexible Time-Off Policy.
  • Commuter/parking monthly stipend.
  • Fun, collegial startup culture. We even have a roof deck.

Apply now at [email protected]. Be sure to include a cover letter.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • ReactLibraries
    • ReduxLibraries
    • CypressFrameworks
    • DockerFrameworks
    • JestFrameworks
    • ServerlessFrameworks
    • NoSQLDatabases
    • SnowflakeDatabases
    • AWS (Amazon Web Services)Services
    • TableauAnalytics
    • FigmaDesign
    • MiroDesign
    • SolidWorksDesign
    • AsanaManagement
    • ConfluenceManagement
    • Google DriveManagement
    • JIRAManagement
    • ShopifyCommerce
    • WordpressCMS
    • DocuSignCRM
    • SalesforceCRM
    • MailChimpEmail
    • Retention ScienceEmail
    • SEOLead Gen
    • Google HangoutsCollaboration
    • SlackCollaboration
    • AsanaProject Management

Location

Rachio is headquartered in Denver but Rachians are able to work remotely from anywhere in the US.

An Insider's view of Rachio

What are some social events your company does?

Starting with Empathy is one of our Core Values and we honor that value by hosting company offsites each year. The events bring us together to have fun and to get to know the humans behind the screen. In the remote world, we have a variety of events to connect with each other including virtual drink-making, happy hours and games!

Jess

People Operations Coordinator

What projects are you most excited about?

Continuing my journey with Rachio social media, I’m excited to introduce targeted Influencer Marketing into our social strategy. We have such a dynamic and informative Rachio community, I can’t wait to see how reliable, authentic creators can drive new, passionate viewers to our content.

Shea Hennessy

Social Media Manager

What makes someone successful on your team?

I think the key to being successful on our team is being a good communicator. Good communication helps us all stay in sync with our aligned goals and what we can each do to tackle them in the most efficient manner.

Nick

Software Engineer (iOS)

How do you make yourself accessible to the rest of the team?

An open door is key to Rachio’s growth and culture. I hold 2 hours on my calendar for weekly “H20 Talks” providing opportunities for Rachians to ask any question, catch up or inform me about concerns. I lead our All Hands meetings and attend department team meetings. I believe regularly interacting with all departments is vital to staying connected

Kim

CEO

What are Rachio Perks + Benefits

Rachio Benefits Overview

At Rachio, our Core Values aren't just for our customers, they’re for our employees too. Our benefits & perks are a reflection of our values and they ensure that we are able to thrive at work and home.

We “Delight to Sustain” with our Corporate Social Responsibility (CSR) and product recycling programs, and by partnering with local nonprofits such as Denver Urban Gardens (DUG).

To “Start with Empathy,” we have an Unlimited Vacation policy and a variety of leave options to meet each person's unique circumstances. We have a relaxed dress code to welcome open expression, and Rachio covers 100% of employee premiums (60% of dependent premiums) for medical, dental, and vision insurance.

Rachians are encouraged to “Fail Strategically” - when we fail, there are opportunities to grow and learn with our yearly Professional Development stipend.

Because we trust our employees to “Participate and Commit,” Rachio promotes personal agency with flexible, work-from-home schedules, and provides team bonding opportunities at our regular company offsites.

Culture
Team based strategic planning
Flexible work schedule
Remote work program
Rachio employees work 100% remotely. A work-from-home stipend is provided monthly.
Diversity
Mandated unconscious bias training
As part of our onboarding, all Rachians complete unconscious bias training & gender pronoun training.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Rachio's Flexible Spending Account helps cover eligible expenses related to the care of a child or eligible dependent, and helps cover eligible health care-related expenses with pre-tax contributions
Disability insurance
Dental insurance
Vision insurance
Health insurance
Premiums are 100% paid for employees and 60% paid for dependents, based on company sponsored plans
Life insurance
Pet insurance
Rachio provides optional benefits that include pet insurance and more!
Wellness programs
Rachio offers an Employee Assistance Program (EAP) which provides access to confidential counseling sessions, legal services, childcare support, and webinars
Financial & Retirement
401(K) matching
401(k) plan with a company match
Employee stock purchase plan
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
10 paid sick days per year. Rachio also offers 2 weeks of paid Empathy leave for when Rachians experience personal hardship, including family medical difficulties.
Office Perks
Company-sponsored outings
Rachio aims to host 3-4 offsites per year, including potential virtual events as we continue to be mindful of COVID-19. Rachio accommodates travel, stay, meals, and team building activities!
Home-office stipend for remote employees
All Rachians receive a monthly stipend of $100 to put towards work-from-home costs.
Professional Development Benefits
Promote from within
Continuing education stipend
Employees receive an annual stipend of $1200 to put towards furthering their education and career growth, including paid industry certifications, job training, and conferences.

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