• Provide governance and guidance to ensure a consistent global brand message within the (Americas/EMEA/Asia-Pacific) region.
• Work collaboratively with business units and/or other corporate teams within the (Americas/EMEA/Asia-Pacific) region on brand development initiatives.
• Provide direction to maintain the brand identity and brand message across all internal and external communication activities within the (Americas/EMEA/Asia-Pacific) region are consistent with the brand vision, position and strategy.
• Maintain branding guidelines, organize bi-annual updates and oversee development of additional guidelines as needed. Ensure that the global branding guidelines are adopted and adhered to across the (Americas/EMEA/Asia-Pacific) region.  
• Provide counsel to facilitate the adoption and use of consistent, unified messaging across the (Americas/EMEA/Asia-Pacific) region, aligned to the global brand.
• Manage the internal online brand merchandise store and asset management platform.
• Working collaboratively with the Arrow training teams, manage a global brand education and training programs for Arrow’s business regions and employees.
• In collaboration with regional business units and corporate teams, manage brand-building programs to share and demonstrate Arrow´s brand in action.
• Work closely with all marketing groups and functions in the region in support of business priorities and corporate objectives. 
• Experience activating and sustaining brand expression systems, with eye for creative design, attention to detail and nuances of brand visual identity and management

QUALIFICATIONS:

• Bachelor’s degree in business, marketing, or related field or equivalent experience.  Related graduate degree a plus.
• Six to eight years of successful brand management.
• Fortune 500 company experience or working in complex, global, matrixed reporting organizations preferred. 
• Strong project management abilities.
• Strong relationship-building skills with the ability to gain support for strategies and process. 
• Experience working and communicating effectively within and across countries and regions with credibility and influence. Ability to understand and communicate complex issues clearly and accurately.
• Excellent writing skills. Past PR or copywriting experience a plus. 
• Knowledge and experience in technology industry desirable.   
• High degree of personal integrity.
• Past agency experience a plus