Elements of UX Design For Mobile Apps

February 16, 2017
1:00pm - 2:00pm

About this workshop:

User experience design is an integral component to the success of any early stage startup, playing a part in the early stages of achieving product-market fit, to high user growth, to lowering user acquisition costs.


When it comes to good design for mobile and web applications, one must consider what common attributes are shared amongst large app companies such as Facebook and Instagram. Just as each human being is composed of the same chemical elements, every good application contains the same user experience elements.


This workshop will review the 8 main elements for a good user experience.

• Simplicity

• OnBoarding

• Focus

• Engagement

• Flow

• Virality

• Gamification

• Delight


Each core element will be reviewed in-depth, providing real examples and illustrations to better understand their use and application.


You’ll Learn How To:

  • Apply design elements modeled from the greatest apps.

  • Have a greater sense of what “user experience” means.

  • Use industry best practices for mobile app design.


Target Audience

  • Tech founders who want to improve their mobile app.

  • Mobile and web designers looking for new ways to build their skills.

  • People who want to start their own mobile app, but don’t know where to start.

  • Product managers who want a way to determine new features for their company.

  • Developers who want to build awareness of what’s involved in the UX and visual design process.


Meet Your Instructor:

Pek Pongpaet is the Managing Partner at Silicon Valley based Impekable, a full service design and development studio with over 30 employees spanning six countries. Impekable crafts outstanding mobile and web products for clients that include Google, HP, Motorola, Twilio and Groupon, to name a few.


His energetic and straightforward delivery puts theories about design and development into practice for mobile and web apps across all industries. Pek studied computer engineering at the University of Illinois at Chicago, but made a mid-career transition to design. Impekable website Pictacular received accolades from Time Magazine as one of the top 50 websites of 2013.


In addition to mentoring startups and new designers at 500 Startups, Hackers / Founders, and Founders Floor Startup Accelerator, Pek’s also a ninja - literally. He was a motion capture actor for Mortal Kombat games and has taught martial arts.

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